Working Student – Online Marketing, Digital Growth

This is a fully remote position, open to applicants in Germany.

📋 Description

• Assist in the establishment, management, and enhancement of Google Ads campaigns aimed at boosting visibility and attracting new clientele.

• Investigate AI-driven search technologies and emerging advertising avenues, including ChatGPT Ads.

• Evaluate the potential of AI-based marketing and advertising formats.

• Aid in optimizing websites for both traditional search engines and AI-driven search platforms like ChatGPT and Google AI Overviews.

• Conduct analysis of the website regarding visibility, user experience, and conversion capabilities.

• Formulate targeted recommendations for website enhancements.

• Track pertinent KPIs and assess the outcomes of campaigns.

• Extract optimization strategies from performance analytics.

• Stay updated on current trends in digital marketing.

• Share personal insights for further evolving the online presence.

⛳️ Requirements

• Currently enrolled in studies, preferably in Marketing, Online Marketing, Media, Communications, or Business Administration with a focus on Marketing—or possess initial practical experience in digital marketing.

• Genuine interest in digital marketing, especially Google Ads, SEO, and AI-related advancements.

• Knowledge of SEO, SEA, Google Analytics, and conversion optimization.

• Initial hands-on experience with relevant tools is advantageous.

• Enthusiasm for AI, emerging technologies, and the ongoing progression of digital search.

• Ability to work independently and in a structured manner.

• Proficient in the German language.

• Strong comprehension of digital communication.

• Eagerness to learn and engage with new subjects.

🏝️ Benefits

• Flexible remote work based on trust rather than oversight.

• Opportunities to influence company direction and advance personal initiatives.

• Diverse responsibilities covering Google Ads, SEO, and AI marketing prospects.

• Short decision-making processes.

• Personal interactions, team unity, and transparent communication.

• Opportunities to enhance knowledge, experiment with new tools, and pursue professional growth.