Digital Marketing Manager

This is a fully remote position, open to applicants in California, +4 more states.

📋 Description

• Design and implement digital marketing strategies aimed at increasing brand visibility, audience interaction, and business expansion in specific regions.

• Oversee and enhance ProAg’s website, social media platforms, email marketing, search marketing (SEO/SEM), and various other digital channels.

• Develop and manage digital content, campaigns, and customer journeys that boost engagement and lead generation.

• Track and assess marketing performance through data, insights, and KPIs to foster continuous improvement and maximize outcomes.

• Act as the digital marketing expert within the organization.

• Lead initiatives and work collaboratively with internal teams, agencies, and technology partners.

• Direct social media strategy and implementation, including content scheduling, publishing, audience engagement, as well as paid and organic promotional activities.

• Manage SEO and SEM efforts to enhance search visibility, increase website traffic, boost engagement, and improve lead generation and overall digital performance.

⛳️ Requirements

• Prior experience in crop insurance is highly preferred, or in related sectors such as agriculture, agribusiness, agricultural financial services, or similar industries.

• A bachelor’s degree in Marketing or Communications is required.

• Minimum of six years of Digital Marketing experience managing various platforms, with a proven track record of achieving results.

• Strong organizational, written, and verbal communication skills are essential.

• Outstanding ability to build and maintain effective relationships across all departments with a track record of success.

• Proven proficiency with tools such as Canva, Adobe, HubSpot, WordPress, and Microsoft products, particularly for content creation using templates.

🏝️ Benefits

• Competitive salary and a comprehensive benefits package.

• Robust learning culture with continuous development opportunities.

• Opportunities for growth and career advancement.

• Comprehensive medical, vision, and dental insurance, with coverage starting on your first day of employment.

• Basic life and disability insurance.

• 401(k) plan featuring a 6% company match.

• 20 days of paid time off (PTO).

• Three floating holidays.

• Approximately 10 paid holidays.

• Volunteer time off.

• Paid parental leave.

• Award-winning wellness program, which includes mental health services, fitness network membership, and a complimentary Headspace subscription.

• Student loan matching program.

• Employee discount program.

• Flexible remote work options; hybrid capacity for candidates located within approximately one hour of a ProAg office.