Working Student, Creative Strategy & Copywriting

This is a fully remote position, open to applicants in Switzerland.

📋 Description

• Assist the Creative team in the operational implementation of performance advertisements for EVERYMAN and EVERYWOMAN.

• Collaborate closely with the Creative Strategist.

• Transform existing creative ideas into complete and engaging UGC scripts for Meta Ads.

• Convert current scripts into standardized document templates and ready them for production.

• Design appropriate B-roll scenes and visual directions to enhance the advertising message.

• Create comprehensive briefs for UGC creators.

• Organize scripts and briefs systematically within the project management tool Linear.

• Ensure scripts are thorough, easy to comprehend, and adhere to quality standards.

• Carry out tasks efficiently and independently while constantly refining the creative production process.

⛳️ Requirements

• Currently pursuing a degree in Marketing, Digital Marketing, Advertising, Creative Concept Development, or a related field.

• Possess a foundational understanding of Meta Ads, UGC Ads, and performance marketing.

• Familiar with concepts such as hooks, angles, pain points, direct response copywriting, and B-roll.

• Strong command of language, capable of crafting natural and compelling advertising scripts from established ideas.

• Visual thinker with an understanding of how visual language, B-roll, and storytelling interconnect.

• Work in a structured and dependable manner, maintaining high quality standards.

• Ability to accomplish tasks swiftly and efficiently without neglecting crucial details.

• Proactive, take initiative, and enjoy independent work.

• Initial hands-on experience in writing UGC scripts or performance ad copy.

• Familiarity with Meta Ads, creative testing, or UGC content production.

• Experience with Google Docs, Linear, or similar tools.

• Knowledge of AI tools like ChatGPT or Claude for supporting copywriting and creative processes.

• Interest in health tech, e-commerce, or digital health products.

🏝️ Benefits

• 100% remote work with flexible working hours.

• Direct collaboration with our Creative Strategist and insight into the creation of performance ads.

• Dynamic and passionate team with experience from Google, McKinsey, Stripe, and Numan.

• Practical experience in creative strategy, direct response copywriting, and performance marketing.

• Opportunity to work autonomously, with streamlined decision-making processes and the chance to contribute your ideas.

• Make a meaningful impact on the health of our patients.