VP, Salesforce Solutions

This is a fully remote position, open to applicants in Connecticut.

📋 Description

• Take charge of the pre-sales solutioning process for Salesforce and Agentforce initiatives, guiding them from initial discovery to the final proposal.

• Design solution architectures that align with client business objectives and Merkle's strengths.

• Lead internal, cross-functional pursuit teams to create distinct and competitive proposals.

• Act as a senior technical authority in client-facing pursuit scenarios.

• Convert Salesforce capabilities and trade-offs into narratives that resonate with VP and C-suite stakeholders.

• Develop and sustain Merkle's strategic and technical perspective on the Salesforce Cloud ecosystem.

• Collaborate with Salesforce partners and co-selling teams on joint go-to-market strategies and partner engagement forums.

• Create and maintain reusable pre-sales resources, including architecture frameworks, discovery playbooks, demo environments, RFP response modules, and proposal templates.

• Provide advice to clients regarding emerging Salesforce innovations, Agentforce, AI capabilities, prerequisites, and implementation sequences.

• Integrate Merkury identity resolution, consent management, and audience activation into Salesforce Data Cloud architectures.

• Establish Merkle's approach to Agentforce solutioning along with client-ready discovery and proposal narratives.

• Contribute to the development of Salesforce-related hiring profiles, certification strategies, delivery team enablement, and external thought leadership.

• Safeguard and expand Salesforce-related DDM revenue by enhancing pursuit accuracy, competitive differentiation, pipeline contribution, and win rates.

⛳️ Requirements

• Bachelor's degree from an accredited institution.

• Over 10 years of experience in Salesforce platform strategy and solutioning roles.

• Proven success in shaping client strategies and winning complex, multi-stakeholder pursuits.

• Extensive, practical experience with Salesforce Cloud and Data Cloud.

• Hands-on advisory experience in Salesforce Cloud implementations.

• Ability to discuss Sales Cloud, Service Cloud, Commerce Cloud, Marketing Cloud, Data Cloud, and their integrations credibly.

• Understanding of new Salesforce features and AI capabilities.

• Established pre-sales or solutioning experience presenting to C-suite audiences and crafting large-scale proposals.

• Profound understanding of first-party data strategy, identity resolution, consent and privacy management, data clean rooms, and omnichannel activation.

• Capacity to translate Salesforce capabilities and strategic trade-offs into business-relevant terminology.

• Willingness to travel up to 25%.

• Advanced degree or relevant certifications such as Salesforce Architect or Consultant are highly preferred.

• Previous experience in consulting, systems integration, agency, or MarTech vendor environments is strongly preferred.

• Familiarity with the Salesforce partner ecosystem and complementary tools such as Tableau, MuleSoft, Snowflake, Slack, Adobe, and Tealium is preferred.

• Experience in positioning proprietary identity resolution platforms like Merkury, Acxiom, or LiveRamp is preferred.

• Familiarity with AI agent deployment patterns, LLM integration in customer experience workflows, and data prerequisites for agentic personalization is preferred.

🏝️ Benefits

• Medical, vision, and dental insurance.

• Life insurance.

• Short-term and long-term disability insurance.

• 401k plan.

• Flexible paid time off.

• At least 15 paid holidays each year.

• Paid sick and safe leave.

• Paid parental leave.

• Flexible working arrangements.

• In-person collaboration and office access where applicable.