VP, Product Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee Greenhouse's company, category, product, and AI narratives, which includes Analyst Relations.

• Develop the offer strategy as a Product Marketing function across various tiers, bundles, add-ons, and segments.

• Spearhead the go-to-market strategy targeting both employer and job seeker audiences.

• Create a structured, tiered launch process for product releases.

• Collaborate with the Chief Revenue Officer and Revenue leadership to ensure sales readiness for launched products.

• Lead and nurture the Product Marketing team while establishing its operational rhythm.

• Expand Competitive Intelligence into an Insights function that encompasses market and customer intelligence.

• Work alongside Product, Pricing, Engineering, Design, Marketing, and Customer Growth & Success to align product decisions with market demands and commercial results.

• Set up a measurement system for Product Marketing based on market perception, launch impact, adoption, customer value, retention, and offer performance.

• Take on additional projects and responsibilities as required by the business needs.

• Report directly to the Chief Marketing Officer and collaborate closely with the Chief Product Officer, Chief Revenue Officer, and senior leaders across Product, Marketing, and Customer Growth & Success.

• Act as a member of Greenhouse's Senior Leadership Team and drive measurable outcomes that align with both annual and long-term strategies.

⛳️ Requirements

• Proven experience leading Product Marketing as the senior PMM executive in an enterprise B2B SaaS company with $150M+ ARR.

• A solid history of developing an offer strategy, packaging, or commercialization discipline.

• Demonstrable evidence that packaging or offer decisions have significantly impacted revenue, adoption, or customer value.

• Strong leadership skills and effective stakeholder management.

• Experience in crafting a narrative that has altered perceptions among analysts, buyers, customers, or across an entire category, resulting in commercial impact.

• A commercially driven mindset with a strong focus on product.

• Understanding of how Product, Engineering, and Design teams develop and launch products into the market.

• Proven fluency in AI through daily application, leading to measurable improvements in team performance.

• Practical experience with AI-powered products.

• Valuable experience in two-sided marketplaces, B2B2C businesses, or products catering to both enterprise and consumer audiences.

• Applicants must possess current authorization to work in the United States on a full-time basis.

🏝️ Benefits

• Stock option awards may be available.

• Potential for bonuses and merit increases.

• Sales commissions might be available for specific roles.

• Comprehensive medical, dental, and vision insurance.

• Basic life insurance coverage.

• Access to mental health resources.

• Financial wellness benefits offered.

• Fully paid parental leave policy.

• Short-term and long-term disability coverage for employees based in the US.

• 401(k) plan with company matching contributions.

• Up to 13 scheduled paid holidays each calendar year for US-based employees.

• Up to 80 hours of paid sick leave annually for US-based employees.

• Non-exempt employees can earn up to 20–25 days of paid vacation depending on tenure.

• Exempt employees benefit from flexible time off (FTO).

• Remote-first workplace environment.

• Shared office spaces located in New York City and Ireland.

• Optional access to co-working spaces.

• Performance review program that provides actionable feedback.

• Bonus structure that rewards outstanding performance.

• Employee resource groups available.

• Reasonable accommodations provided during the application process.