VP, GTM Strategy – Systems

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership of the GTM operating framework encompassing GTM Ops & Analytics, GTM Engineering, and GTM Applications.

• Direct revenue, marketing, and partner operations, which includes pipeline management, forecasting, territory and quota planning, deal desk operations, renewals, services, funnel processes, lead routing, attribution, partner pipeline management, and GTM performance analytics.

• Develop and enhance the GTM architecture, focusing on process design, operating cadence, web and GTM infrastructure, and the AI/agent layer.

• Manage the GTM technology ecosystem, which consists of Salesforce, CPQ, marketing automation tools, integrations, APIs, MCP surfaces, user permissions, and governance protocols.

• Collaborate with AI and Engineering teams to pinpoint, prioritize, and implement impactful agent and workflow automation initiatives throughout the revenue funnel.

• Establish and oversee the GTM Systems organization, managing pillar leads and teams across architecture/engineering, applications, and operations/analytics.

• Create the foundation for GTM data and establish an operating rhythm, ensuring shared definitions, clean data, reliable reporting, and consistent pipeline, forecasting, and business review cycles.

• Enhance GTM efficiency through the use of AI, automation, and optimized systems.

• Report directly to the CEO and closely collaborate with the CRO, CMO, and CFO.

⛳️ Requirements

• Over 12 years of experience in GTM functions within enterprise SaaS environments.

• Proven track record in navigating hypergrowth, transformation, and establishing operational discipline.

• Demonstrated experience in building and managing GTM systems, data architecture, and operational infrastructure.

• Hands-on experience with AI and automation in a GTM context, including the deployment of agents or automated workflows.

• Knowledge of governance, permissions, auditability, and data quality management.

• In-depth expertise in the contemporary GTM technology stack, especially Salesforce and its associated ecosystem.

• Proficient in pipeline management, forecasting, revenue operations, and GTM analytics.

• Experience in building teams and operational capabilities from the ground up.

• Ability to function as both a hands-on builder and an executive strategist.

• Outstanding executive presence and ability to influence across functions.

• Capacity to drive adoption, establish governance, and create alignment among Sales, Marketing, Customer Success, Services, Partnerships, Product, Engineering, Finance, and the CEO’s Office.

• Comfortable making clear trade-offs and establishing boundaries.

• Willingness to travel occasionally.

• Interest in fostering collaborative, innovative, and enjoyable workplace cultures.

🏝️ Benefits

• Engaging and challenging work that provides opportunities for learning and growth.

• Spontaneous office happy hours.

• Organized outings for team-building.

• Community volunteer initiatives.

• Regular updates regarding business performance and developments.

• A culture that emphasizes collaboration, innovation, and fun.

• Opportunities for occasional travel.