Visual Merchandising & Retail Marketing Specialist

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and continuously enhance Visual Merchandising Guidelines.

• Ensure a unified brand experience across all VIU stores, partner locations, and franchises.

• Collaborate with Design and Retail to plan and execute store and window display concepts.

• Conduct regular visits to stores, perform quality checks, and facilitate team coaching sessions.

• Provide visual merchandising training for Store Managers and store teams.

• Create visual setups for new store openings, relaunch events, and significant brand moments.

• Assist in retail marketing campaigns and product launches.

• Develop and execute POS materials and in-store communications.

• Work in coordination with Brand Marketing, PR, CRM, and Digital teams to integrate campaigns in-store.

• Implement local initiatives for store openings and community events.

• Analyze POS performance and implement necessary optimizations.

⛳️ Requirements

• Several years of experience in Visual Merchandising or a similar role within the fashion, lifestyle, or design sectors.

• Prior experience in Retail Marketing is advantageous.

• Strong aesthetic sensibility with a focus on minimalism and brand management.

• A solid sales orientation, emphasizing conversion, revenue, and customer lifetime value (CLV).

• A networking and community-focused mindset.

• Initial experience in successfully launching new cities, locations, or markets.

• Foundational experience in planning and executing retail campaigns with specific sales objectives, including traffic, conversion, and average order value (AOV).

• Proficient in both German and English, with strong negotiation-level skills.

• Willingness to travel and eagerness to work directly with teams and stores.

🏝️ Benefits

• Flexible working hours and location options.

• Access to VIUcademy, providing honest feedback and opportunities for personal and professional development.

• Tailored onboarding experience with regular feedback sessions.

• Subsidy for sports memberships through Wellpass in Germany/Austria or Fitpass in Switzerland.

• Provision of Frames & Shades.

• 28 vacation days, with additional days based on length of service.

• Opportunities for sabbaticals or unpaid leave.

• Competitive compensation package.

• Opportunity to purchase shares in VIU.

• Employer contributions to occupational pension plans.

• Corporate Benefits offering numerous discounts at various brands.