Revenue Marketing Manager

This is a fully remote position, open to applicants in Texas.

📋 Description

• Oversee the planning and implementation of comprehensive marketing campaigns that enhance brand awareness, generate demand, and drive revenue growth.

• Create campaign briefs, establish timelines, and devise go-to-market strategies.

• Collaborate on campaign execution with Marketing & Brand, Sales Enablement, Creative, Business Development, and external partners.

• Manage campaign schedules and marketing priorities.

• Facilitate cross-functional meetings and eliminate execution obstacles.

• Coordinate product launches from the planning phase through to post-launch evaluation.

• Convert product strategy into practical marketing initiatives.

• Develop launch checklists, enablement timelines, and campaign workflows.

• Provide Sales and Business Development teams with relevant messaging, content, and resources.

• Oversee HubSpot CRM administration and marketing campaign operations.

• Construct and maintain campaigns, workflows, lists, lead nurturing programs, and lifecycle automation.

• Enhance lead routing and CRM adoption among Sales teams.

• Manage the marketing lead lifecycle, including capture, nurturing, scoring, routing, and measurement.

• Monitor pipeline contributions, lead volume and quality, funnel conversion rates, and campaign attribution.

• Create executive dashboards and regular marketing reports.

• Evaluate campaign effectiveness and pinpoint optimization opportunities.

• Establish marketing KPIs and attribution reporting in collaboration with leadership.

• Manage integrated campaign and production calendars.

• Coordinate content development and production timelines.

• Act as the main marketing contact for Business Development and Sales.

• Identify marketing opportunities that foster pipeline generation and enhance customer engagement.

• Manage campaign launches, sales enablement materials, and promotional activities.

• Promote regular communication between Marketing and Sales teams.

• Develop scalable campaign management processes, optimize HubSpot operations, and support a consistent demand generation engine.

⛳️ Requirements

• 5–8 years of experience in B2B marketing, demand generation, marketing operations, campaign management, or revenue marketing.

• Proven experience in managing integrated marketing campaigns from conception through to execution.

• Strong familiarity with HubSpot CRM and marketing automation tools.

• Experience collaborating closely with Sales and Business Development teams.

• Knowledge of marketing analytics, campaign reporting, and attribution methodologies.

• Experience managing cross-functional projects and coordinating with multiple stakeholders.

• Excellent written and verbal communication skills.

• Bachelor’s degree in Marketing, Communications, Business, or a related field is preferred.

• Experience in launching B2B products or services.

• Background in supporting paid media campaigns.

• Understanding of account-based marketing (ABM).

• Experience in branded merchandise, promotional products, agency, or similar industries.

• Familiarity with project management tools such as Asana, Hive, Monday.com, etc.

🏝️ Benefits

• Medical, dental, and vision insurance.

• Paid time off.

• 401(k) with matching contributions.

• Awesome merchandise!