Vice President, Retail & Omnichannel Growth

This is a fully remote position, open to applicants in California.

📋 Description

• Take charge of commercial performance for brick-and-mortar and retailer e-commerce accounts outside of Amazon.

• Oversee retail revenue, P&L, gross margin, contribution margin, sell-through, inventory productivity, promotions, forecasting, distribution, door expansion, and new item placement.

• Create weekly and monthly retailer scorecards and convert POS, productivity, inventory, in-stock, and retailer.com data into actionable strategies.

• Develop recovery plans for underperforming items and lead cross-functional initiatives.

• Formulate and implement account strategies for key national retail partners.

• Promote new SKU placements, door expansion, assortment optimization, promotional calendars, retailer exclusives, merchandising opportunities, e-commerce growth, and product launches.

• Cultivate senior-level merchant relationships with founders and external sales representatives.

• Manage the pipeline for new national and strategic retail accounts while identifying whitespace opportunities.

• Create retailer-specific pitches and assortment recommendations.

• Maintain a measurable pipeline detailing opportunity size, stage, next action, probability, launch timing, and revenue potential.

• Collaborate cross-functionally on product, pricing, margin, packaging, promotional, launch, replenishment, and inventory planning.

• Assess and manage external sales representatives and brokers using performance scorecards.

• Own commercial assumptions related to orders, replenishment, promotions, launches, seasonal demand, rollbacks, markdowns, and inventory exposure.

• Act as the primary accountable owner for retail execution across ecommerce, retail marketing, finance, operations, product, creative, supply chain, agencies, and brokers.

• Report directly to the Co-Founder & CEO.

• Establish operating plans, scorecards, forecasting rhythms, broker management, and standardized launch and recovery playbooks.

⛳️ Requirements

• A minimum of 10 years of experience in retail, commercial, account, or omnichannel growth.

• Preferably experienced in consumer packaged goods, beauty, personal care, wellness, consumer health, consumer electronics, or digitally native consumer brands.

• Significant firsthand experience with Walmart and/or Target.

• Additional exposure to Walgreens, Best Buy, Costco, CVS, department stores, specialty retail, or emerging channels is a plus.

• Demonstrated ownership of national retail accounts and new business development.

• Experience in managing retailer P&Ls.

• Ability to analyze POS, sell-through, productivity, inventory, forecasting, and promotional performance metrics.

• Proven track record of launching products into national retail, expanding distribution, enhancing underperforming accounts, or achieving significant growth from retail relationships.

• Strong grasp of retail media, retailer ecommerce, promotions, forecasting, and inventory planning.

• Experience managing brokers, sales agencies, or external representative networks.

• Comfortable working in an entrepreneurial setting with limited resources and a need for quick execution.

• Willingness to travel frequently for retailer meetings, internal collaboration, store visits, and key business needs.

🏝️ Benefits

• Significant travel for retailer meetings, internal collaboration, store visits, and key business needs.

• AI-assisted application review based on consistent, job-related criteria.

• Final hiring decisions made by human evaluators.