User Acquisition Manager – Meta Ads, Web

This is a fully remote position, open to applicants in Ukraine.

📋 Description

• Initiate, enhance, and expand advertising campaigns on Meta Ads.

• Experiment with and establish TikTok Ads as a prospective acquisition channel.

• Evaluate campaign effectiveness and marketing metrics such as CTR, CR, CPA, and ROI.

• Explore new traffic acquisition methods and pinpoint opportunities for performance enhancements.

• Engage in brainstorming for creative concepts and funnels, generating hypotheses for scaling.

• Conduct research on competitors, their advertising tactics, acquisition channels, and marketing strategies.

• Shape the web strategy and refine traffic acquisition processes for future scaling.

⛳️ Requirements

• Minimum of 1 year of experience in Performance Marketing or Paid Social.

• Hands-on experience with web products and web funnels.

• Familiarity with Tableau and Amplitude.

• Capability to test, analyze, and assess the effectiveness of creative hypotheses.

• Strong analytical skills with the ability to interpret marketing metrics.

• Proactive, organized, detail-oriented, and adaptable to a dynamic environment.

• Growth-oriented mindset, critical thinking skills, and eagerness to continuously experiment with new hypotheses and strategies.

🏝️ Benefits

• Fully remote work opportunities from anywhere globally, with optional office access in Kyiv and Warsaw.

• Compensation that reflects skills and experience.

• Company-provided equipment, regardless of work format or location.

• Opportunities for career advancement through increased responsibility, learning, and ownership.

• Bi-weekly online yoga classes.

• Internal English conversation clubs led by a native speaker.

• Opportunities to present at both internal and external Kiss My Apps events.

• Annual budget covering up to 50% of costs for professional conferences, educational events, and workshops.

• Fixed annual benefits budget that can be allocated towards 50% of medical insurance, psychotherapy, sports, or dental care.

• 40 days of paid vacation and sick leave with flexible scheduling.

• Support for uninterrupted work during wartime.

• Company backing for the Armed Forces of Ukraine and initiatives for Ukraine's recovery.