UGC Campaign Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of the daily execution of a Knowt education content vertical, overseeing everything from creator onboarding to posting and performance analysis.

• Supervise the roster of student creators by distributing briefs and sample videos, clarifying expectations, addressing inquiries, and managing schedules.

• Evaluate creator submissions to ensure accurate replication of assigned samples and adherence to Knowt brand standards.

• Approve or reject submissions and maintain updated status records.

• Provide creators with actionable feedback on hooks, scripts, and effective demonstrations of Knowt in practice.

• Monitor posting consistency and performance metrics, including views, saves, shares, and signups.

• Identify successful creators, effective formats, recurring challenges, underperforming creators, and new content perspectives.

• Keep the Knowt team informed about vertical performance, creator statuses, and edge cases, including participation in occasional strategy discussions.

⛳️ Requirements

• Strong comprehension of TikTok, Instagram Reels, and short-form content, focusing on effective hooks and performance elements.

• Familiarity with educational and study-related content on social media platforms, including StudyTok, study-with-me, and exam preparation.

• Experience in managing creators, influencer/UGC campaigns, or social media initiatives (preferred).

• Meticulous attention to detail and consistent judgment regarding content quality.

• Highly organized with the capability to oversee multiple creators and submissions simultaneously.

• Clear and direct communication skills, with the ability to provide constructive feedback.

• Self-motivated, dependable, and responsive.

• Experience in edtech or collaboration with student and college-aged creators (nice to have).

• Familiarity with TikTok analytics or creator management tools (nice to have).

• Be a current or recent student, or closely connected to the student demographic (nice to have).

🏝️ Benefits

• Fully remote work.

• Flexible scheduling.