Trade Marketing Manager

This is a fully remote position, open to applicants in Texas.

📋 Description

• Spearhead the On-Premise strategy and oversee the local execution of plans.

• Take ownership of On-Premise channel performance and pinpoint execution opportunities with wholesalers.

• Propel brand planning, manage sampling execution, and facilitate event and venue activations.

• Handle local sponsorship negotiations along with activation budgets.

• Oversee mobile asset deployment and assist with venue CAPEX execution.

• Collaborate closely with leading wholesalers to ensure adherence to plans.

• Own the execution KPIs for On-Premise strategies.

• Lead the rollout of brand programming in Off-Premise channels to boost volume and market share.

• Provide weekly and monthly updates on priorities and results.

• Cascade annual and trimester plans, initiatives, and programs.

⛳️ Requirements

• Must be a resident of Houston, Texas.

• In-depth knowledge of company products and the beer industry.

• Proven ability to build and sustain effective relationships with distributors, key account decision-makers, and all internal stakeholders.

• Capability to establish and maintain productive working relationships with employees, customers, and third-party partners.

• Highly self-driven and results-oriented, with the ability to work autonomously.

• Exceptional communication skills, both oral and written, with comfort in presenting to groups.

• Strong organizational and planning abilities.

• Demonstrated proficiency in Microsoft Office applications (Word, Excel, PowerPoint).

• Effective time management skills for planning daily routines, wholesaler visits, and event activations.

• Flexibility to adjust schedule based on business needs.

• Bachelor's Degree required; MBA preferred.

• 5-7 years of sales and/or marketing experience, ideally in the beverage or consumer products sector.

• Comprehensive understanding of AB sales and marketing strategies and procedures.

• Must hold a valid driver’s license.

🏝️ Benefits

• Eligible for bonuses and long-term incentives.

• Health benefits including Medical, Dental, Vision, Wellness, and Tax-Advantaged Savings and Spending Accounts.

• Life Insurance and Disability Income Protection.

• Generous Parental Leave and FMLA policies.

• 401(k) Retirement Savings options with a company matching contribution.

• Opportunity to thrive in a fast-paced environment among a company of owners.

• Free Beer!