Senior Partner Marketing Manager

This is a fully remote position, open to applicants in United States, +1 more country.

📋 Description

• Develop and implement marketing initiatives for partners across referral, channel, technology, and platform sectors.

• Create account-based marketing strategies aimed at partner customer segments and key accounts.

• Collaborate with Partnerships and Sales teams to determine marketing investment priorities based on pipeline potential and strategic relevance.

• Design and execute joint marketing campaigns, events, webinars, and co-marketing projects from inception to evaluation.

• Craft partner positioning, messaging, enablement, and campaign materials that align with Reach’s brand identity and competitive strategy.

• Manage partner marketing performance analytics, including sourced and influenced pipeline metrics, campaign engagement, and partner outcomes.

• Act as the marketing liaison for partner teams, ensuring initiatives are aligned and progressing effectively.

• Increase the pipeline generated and influenced by partners.

• Initiate consistent co-marketing projects that contribute to measurable pipeline growth.

• Develop a data-driven approach for prioritizing partner marketing investments.

• Collaborate closely with the VP of Marketing, as well as Partnerships and Sales teams.

⛳️ Requirements

• 4 to 7 years of experience in B2B marketing, with significant expertise in partner, channel, or field marketing within sectors such as SaaS, FinTech, payments, or a related field.

• Proven experience in building or substantially scaling partner marketing programs, rather than merely executing existing frameworks.

• Strong background in working directly with external partner marketing and sales teams.

• Exceptional writing and content development skills, capable of creating campaign briefs, messaging, and webinar materials hands-on.

• Familiarity with account-based marketing and proficiency in using CRM and marketing analytics to prioritize opportunities and evaluate outcomes.

• Excellent cross-functional communication abilities and adeptness at managing competing priorities.

• Experience in payments, cross-border e-commerce, or the Merchant of Record domain is a plus.

• Candidates must be legally authorized to work in the country where they are applying.

• Occasional travel, including international travel, may be necessary.

• Submit your application with your CV and a concise cover letter showcasing your partner marketing experience and your enthusiasm for joining Reach.

🏝️ Benefits

• Competitive salary package.

• Employer-supported retirement plans.

• Comprehensive health insurance coverage.

• Annual budget for learning and professional development.

• Flexible remote working options across North America.

• An opportunity to shape and develop partner marketing within a global FinTech organization.

• A collaborative, international team dedicated to simplifying global commerce.

• Commitment to maintaining a healthy work/life balance.