TikTok Marketing Manager

This is a fully remote position, open to applicants in Germany.

📋 Description

• Transform TikTok, including TikTok Shop, into a profitable growth avenue for client initiatives.

• Assist clients in navigating the launch on TikTok and support their scaling efforts.

• Establish TikTok as a specialized business unit within EVOLVE.

• Create processes and standards to optimize TikTok operations.

• Lead a team of content creators, paid media specialists, and freelancers.

• Ensure the reliable production of creator and ad content in adequate quantities.

• Collaborate with clients during their TikTok Shop launch and engage with them as a trusted partner.

• Develop a pool of creators and set up procedures for sourcing and briefing them.

• Convert trends into engaging content and advertising ideas.

• Oversee the strategy for the business unit and gradually build the team.

⛳️ Requirements

• Demonstrated experience in e-commerce, influencer marketing, or social media marketing, preferably in an agency setting or client projects.

• Practical experience in reaching out to and negotiating with creators, covering terms, fees, and product shipments.

• Proficient in crafting hooks, scripts, and briefs that drive conversions.

• Initial experience in leadership or coordination roles.

• Proven ability to assess performance campaigns through data analysis, utilizing ROAS, CPA, and creative testing.

• Strong hands-on experience in client communication.

• Familiarity with CRM, project management, and AI tools.

• Excellent command of German and good proficiency in English.

🏝️ Benefits

• 30 days of vacation.

• Biannual team events and workations held in person at various locations.

• Weekly team recaps and coffee chats.

• Company pension plan.

• Company bike program.

• Corporate fitness membership through Wellpass.

• €50 per month in tax-free benefits-in-kind, provided as a voucher of your choice.

• Choice of laptop and high-quality home office equipment.

• Professional development budget, along with access to internal and external resources and mentors.

• Complete access to our internal AI stack.

• 100% remote work.