This is a fully remote position, open to applicants in North Carolina.

📋 Description

• Conduct research on health plans, employers, brokers, and healthcare organizations for B2B prospecting.

• Create precise prospect lists aligned with ideal customer profiles, pinpoint decision-makers, and facilitate outreach efforts.

• Maintain records in HubSpot CRM, organize contacts, generate prospect lists, and assist in the development and execution of email nurture campaigns.

• Distribute press releases, case studies, and marketing collateral.

• Compose outreach emails, customer communications, and thank-you notes.

• Review materials for accuracy and adherence to brand standards.

• Identify healthcare conferences, associations, speaking opportunities, sponsorship options, and potential partnerships.

• Coordinate outreach and follow-up efforts for industry research and events.

• Analyze competitors and market opportunities, maintain trackers, and prepare weekly marketing reports for the COO, CEO, and board as needed.

• Utilize Canva or Figma for basic graphics, presentations, and marketing materials.

• Manage marketing priorities, coordinate meetings, document action items, track deadlines, and follow up with stakeholders.

• Arrange candidate interviews and work assessments.

• Monitor contractor deliverables and invoices.

• Organize shared files and brand assets.

⛳️ Requirements

• Exceptional written English, research, and communication abilities.

• Hands-on experience with HubSpot is essential.

• Background in B2B prospecting, lead research, and email marketing.

• Familiarity with Canva or Figma, Google Workspace, and Slack.

• Highly organized, detail-oriented, and reliable.

• Comfortable using AI tools to enhance research and productivity, with a strong emphasis on fact-checking and quality control.

• Capable of working independently, taking initiative, and following through on tasks.

• Trusted with confidential business information.

• Experience in healthcare marketing is mandatory.

• Regular availability during U.S. Central Time (CT) business hours.

🏝️ Benefits

• Remote work arrangement

• Regular overlap with U.S. Central Time (CT) business hours