
Technical Marketing Manager
Posted 7 hours ago

Posted 7 hours ago
This is a fully remote position, open to applicants in Canada.
• Develop engaging, story-driven presentations that reflect real-world customer scenarios and use cases.
• Produce and present demo materials through live demonstrations, guided experiences, videos, and accompanying documentation.
• Create and refresh demo content utilizing sanctioned OpenText product environments and tools.
• Assemble resources for self-guided experiences, events, workshops, and field enablement sessions.
• Convert product capabilities into relatable customer scenarios that highlight clear challenges, solutions, and outcomes.
• Tailor stories and examples for various clients, partners, sales teams, industries, personas, and audiences.
• Provide support for comprehensive demos that cover multiple OpenText solutions.
• Showcase interoperability, data flow, and overall value from end to end.
• Utilize approved AI tools to craft and enhance scripts, storyboards, personas, visuals, presentations, and additional demo content.
• Develop Demo Guides, Guided Tours, walkthroughs, scripts, and supplementary enablement materials.
• Collaborate with Sales, Product Management, Product Marketing, Engineering, and Solution Consultants.
• Engage in reviews, integrate feedback, and revise materials as products and priorities evolve.
• Share insights from the demo development process, usage, and audience reactions.
• Acquire hands-on knowledge of designated OpenText products, customer use cases, and demo development tools.
• Adhere to brand, editorial, accessibility, and demo standards.
• Test demo assets prior to publication and rectify content, navigation, and presentation issues.
• Exceptional written, visual, and verbal communication abilities.
• Capability to convey solution value and business impact through demonstrations and storytelling.
• Proficiency in articulating technical concepts in straightforward, engaging language.
• Enthusiasm for hands-on technology, ongoing learning, AI, digital content, and customer-centric storytelling.
• Experience in crafting presentations, videos, prototypes, digital content, or other forms of visual communication.
• Willingness to learn new software and experiment with AI-assisted creation tools.
• Commitment to high quality, consistency, and excellence, with a keen eye for detail.
• Ability to integrate feedback effectively.
• Strong collaborative skills and capability to manage assigned tasks to completion.
• Familiarity with generative AI tools for writing, visual creation, video, presentation design, or workflow automation.
• Proficient in Microsoft PowerPoint, Figma, Adobe Creative Suite, video editing software, guided-tour platforms, or web content tools.
• Exposure to UX design, technical communications, Technical Marketing, Presales, Solutions Engineering, demo creation, customer experience, or enterprise software.
• Experience contributing to cross-functional initiatives.
• Background in the Content Management industry is a plus.
• Familiarity with OpenText products is a significant advantage.
• Comprehensive benefits package that promotes physical, emotional, and financial wellbeing.
• Variable and commission compensation opportunities for eligible positions.
• Vacation entitlement.
• Paid time off.
• Reasonable accommodations provided during the application or recruiting process for individuals with disabilities.
• A respectful and empowering workplace culture.
• Opportunities for collaboration, innovation, and personal growth.
Hyland
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