Technical Marketing Expert, Claude

This is a fully remote position, open to applicants in Germany.

📋 Description

• Position new products and offerings while crafting essential messaging.

• Independently build and launch landing pages and checkout flows.

• Install and assess tracking using Meta Pixel, Conversions API, GA4, and consent management tools.

• Generate AI-driven images and videos for Meta and other channels.

• Strategically plan and manage campaigns within an allocated budget.

• Define conversion events, target CPA, and ROAS based on margin and retention metrics.

• Set up and analyze A/B tests, making data-driven decisions based on outcomes.

• Comply with healthcare advertising regulations.

• Document processes with Claude to ensure clarity and reproducibility for others.

• Complete a work sample that encompasses positioning through to the media plan, including a hosted landing page and tracking.

⛳️ Requirements

• Take ownership of Meta campaigns with a defined budget.

• Comprehend the distinction between a conversion event and a click.

• Demonstrate the ability to independently launch a page with tracking using platforms like Vercel, Netlify, or similar.

• Work daily with Claude or similar models, while identifying and correcting errors.

• Calculate contribution margin, lifetime value, and target CPA proficiently.

• Possess native-level proficiency in German.

• Have knowledge of healthcare advertising regulations, including the German Therapeutic Products Advertising Act (Heilmittelwerbegesetz), the EU Health Claims Regulation, and Meta policies.

• A degree is not required.

• No CV is necessary; the work sample serves as the application.

🏝️ Benefits

• Enjoy 100% remote work with significant flexibility, autonomy, and a genuine team spirit.

• Experience substantial creative freedom, streamlined communication, and true ownership of your work.

• Participate in regular in-person team meetings (approximately three times a year).

• Engage in the company’s success through a VSOP (virtual share option plan).

• Access a professional development and coaching budget.

• Be part of a dedicated, interdisciplinary team with a clear mission.

• Receive €100 compensation for each complete work sample submission, regardless of the outcome.

• Retain the rights to the work you submit.