Strategic Market Manager

atAshlandRemoteUS flagUnited StatesFull-timeManagerMid-levelSenior

Posted Oct 22

This is a fully remote position, open to applicants in United States.

📋 Description

• Create and implement strategic marketing plans for North America that align with both regional and global business objectives.

• Formulate market segmentation strategies and develop value propositions tailored to target customer demographics.

• Analyze market trends, customer requirements, competitive challenges, and emerging opportunities to foster sustainable growth.

• Keep track of industry trends, regulatory changes, customer behaviors, and competitive movements.

• Conduct market research and gather customer feedback to uncover unmet needs and new market opportunities.

• Collaborate with R&D, innovation, and product management teams to facilitate new product development and market introduction.

• Spearhead go-to-market strategies for new product launches and strategic growth initiatives.

• Work alongside sales leadership and account teams to ensure alignment of strategic marketing efforts with commercial execution.

• Create market-facing tools, customer insights, and growth strategies that enhance sales effectiveness.

• Aid in strategic customer engagement and oversee executive-level business reviews.

• Contribute to organizational objectives by taking initiative, achieving goals, and prioritizing performance and safety.

• Enhance organizational capacity and capabilities through collaborative relationships, leveraging diverse talent, and fostering positive communication and influence.

• Report directly to the Head of Strategic Accounts and Market Development.


⛳️ Requirements

• A Bachelor's degree in Marketing, Business, Life Sciences, Chemistry, Chemical Engineering, or a related discipline.

• 3-5 years of progressive experience in strategic marketing, product management, market development, or commercial strategy.

• Background in life sciences, specialty chemicals, pharmaceutical ingredients, nutraceuticals, personal care ingredients, or similar B2B sectors.

• Proven expertise in conducting market analysis and formulating growth strategies.

• Demonstrated success in leading cross-functional projects and influencing key stakeholders.

• Exceptional analytical, communication, presentation, and project management abilities.

• Willingness to travel up to 30% of the time.

• Exhibit responsible and ethical conduct at all times.

• Ability to drive increased value for the company by understanding the business, making complex decisions, and creating innovative solutions.

• An MBA or advanced degree in business, marketing, or a scientific field is preferred.

• Experience supporting North American markets across various customer segments is preferred.

• Familiarity with stage-gate innovation processes and new product commercialization is preferable.

• Background working in a global matrix organization is preferred.


🏝️ Benefits

• Competitive salary and benefits package within the industry.

• Incentive plans based on performance.

• A diverse and inclusive work environment.

• Opportunities for personal development and career advancement throughout the global organization.

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