Staff Product Marketing Manager, Cloud Risk & Developer Security

This is a fully remote position, open to applicants in United States.

📋 Description

• Define the market thesis for the portfolio, identify target audiences, understand customer challenges, prioritize use cases, develop positioning, create messaging architecture, establish competitive strategies, and produce essential marketing materials.

• Lead product launches with clearly defined ownership, milestones, dependencies, and measurable business outcomes.

• Collaborate with Product and CTO leaders to guide market direction, category evolution, competitive landscape shifts, and technical trends.

• Incorporate insights from customers, the field, and analysts into strategic discussions.

• Identify capability gaps, emerging use cases, opportunities for packaging, and enhancements to the product experience.

• Provide recommendations on priorities and trade-offs for Product-led roadmap planning and go-to-market strategies.

• Create demonstrations, architecture walkthroughs, technical content, customer success stories, and code-to-cloud use cases.

• Articulate workflows, differentiation, outcomes, and limitations using validated documentation, customer evidence, threat intelligence, or subject-matter expertise.

• Develop thought leadership on topics such as cloud risk, developer security, software supply chain threats, shift-left security, code-to-cloud remediation, AI-driven risk investigation, and the convergence of cloud security/exposure management.

• Share thought leadership through technical content, presentations, events, and executive narratives.

• Manage analyst briefings, inquiries, evaluations, research responses, and competitive assessments.

• Equip sales teams and engineers with discovery questions, technical proofs, demo paths, competitive guidance, and objection handling strategies.

• Engage with customers to validate messaging and buying criteria, identify barriers to adoption, and inform Product and go-to-market planning.

• Utilize pipeline data, win/loss analysis, product usage, and customer feedback to refine priorities and assess impact.

• Establish a unique and technically credible portfolio narrative for Falcon.

• Ensure timely product launches with validated claims, technical proof, field and analyst readiness, and measurable adoption plans.

• Inform product decisions using insights from customers and the market.

• Enhance adoption, feature usage, pipeline contributions, competitive win rates, seller readiness, analyst outcomes, and customer engagement.

⛳️ Requirements

• 8+ years of relevant experience in product marketing, product management, technical marketing, or related roles in enterprise cybersecurity.

• Extensive experience in cloud security, application security, DevSecOps, or exposure management.

• Comprehensive portfolio ownership, including market strategy, roadmap contributions, positioning, launches, analyst engagement, field readiness, adoption, and competitive responses.

• Profound knowledge of proactive cloud and application security, encompassing CNAPP, CSPM, KSPM, CIEM, cloud vulnerability management, attack paths, exposure analysis, risk prioritization, software supply chain security, and code-to-cloud remediation.

• Strong expertise in developer security, including infrastructure as code, software composition analysis, secrets management, CI/CD security, container and image security, Kubernetes admission controls, ASPM, and the relationship between build-time risks and runtime context.

• Solid understanding of AWS, Microsoft Azure, and/or Google Cloud, covering cloud architectures, identities, developer workflows, infrastructure automation, and cloud-native development.

• Exceptional skills in writing, positioning, presenting, and storytelling.

• Capability to produce technically accurate, evidence-based materials independently.

• Strong judgment and operational discipline.

• Source-supported competitive analysis experience.

• Proven cross-functional leadership and ability to influence senior stakeholders.

• Ability to navigate ambiguity, incorporate feedback, identify risks early, and manage multiple priorities without direct authority.

• Demonstrated experience in leveraging AI technologies to enhance decision-making, streamline workflows and processes, improve efficiency, and drive business outcomes.

• CrowdStrike participates in the E-Verify program.

🏝️ Benefits

• Competitive compensation and equity awards as a market leader.

• Comprehensive programs focused on physical and mental wellness.

• Generous vacation and holiday policies for relaxation and recharge.

• Paid parental and adoption leave options.

• Opportunities for professional development available for all employees, regardless of their level or role.

• Employee Networks, geographic neighborhood groups, and volunteer opportunities to foster connections.

• A vibrant office culture featuring world-class amenities.

• Health insurance coverage.

• 401k plan.

• Paid time off.

• Bonus structures.

• Equity grants.