Senior AI Product Marketing Manager

This is a fully remote position, open to applicants in Washington.

📋 Description

• Act as the primary representative of the market and customer for an enterprise application modernization platform.

• Collaborate with engineering and product teams on a monthly release schedule.

• Convert intricate technical capabilities into impactful go-to-market strategies.

• Take ownership of Total Addressable Market (TAM) sizing, competitive insights, ideal customer profiles, and business-case narratives.

• Utilize generative AI tools and agentic workflows to synthesize market signals.

• Empower direct sales teams and cloud partner channels.

• Construct and sustain TAM models while tracking pipeline forecasts for executive and board-level strategies.

• Analyze Gong and CRM data, such as HubSpot, to identify objections, themes, and buying signals.

• Maintain repositories of competitive intelligence and develop sales battlecards.

• Enhance the enterprise Ideal Customer Profile (ICP) using win/loss analysis and feedback from the field.

• Transform monthly release features into positioning, messaging frameworks, and seller communication tracks.

• Convert technical evaluations into executive-ready business cases for IT leaders and budget stakeholders.

• Create channel enablement briefs and materials for partner account executives and technical specialists.

• Oversee AI agents producing multi-channel collateral while upholding editorial standards and brand voice.

⛳️ Requirements

• Bachelor’s Degree in Marketing, Computer Science, Business Administration, or a related technical discipline.

• Must be located and authorized to work in the Greater Seattle area.

• Over 5 years of professional B2B product marketing experience in software, developer tools, or advanced technical services.

• Strong technical background in communicating with software engineers and cloud architects about legacy modernization and modern architectures.

• Daily hands-on proficiency with generative AI platforms like Claude and ChatGPT.

• Experience in creating, defending, and maintaining Total Addressable Market (TAM) and market-sizing models.

• Proven track record of producing sales enablement materials that have been widely adopted by active enterprise sales teams.

• Capability to function within fast-paced monthly release cycles while managing ambiguity and changing priorities.

• Extensive experience in quantitative modeling and TAM, AI and agentic workflows, revenue intelligence and CRM, GTM and sales enablement, and modernization fundamentals.

• Advanced proficiency in English with concise, direct writing and exceptional editorial judgment.

• Strong analytical skills and commercial insight.

• High level of autonomy, organizational discipline, and comfort in fast-paced monthly delivery environments.

• Outstanding interpersonal and stakeholder communication abilities.

• Nice to have: Experience in the Microsoft partner ecosystem, familiarity with legacy application environments, knowledge of modern platforms, and prior experience in AI-driven software delivery, cloud migration, or developer platforms.

🏝️ Benefits

• Investment in education.

• Onsite English classes.

• Training in the latest technologies, including AI, data analytics, and machine learning.

• Equal opportunity employer committed to diversity and inclusion.

• Welcoming and inclusive workplace culture.