Product Marketing Manager

This is a fully remote position, open to applicants in United States, +7 more locations.

📋 Description

• Take charge of the downstream marketing strategy and commercial content for the IVT franchise.

• Develop and implement unique promotional and educational content and programs.

• Spearhead launch planning and execution for IVT product label expansions and new indications.

• Perform market analysis and competitive intelligence for the venous closure segment.

• Track product performance and collect feedback from the field and customers.

• Collaborate with Product Management on product enhancements while ensuring adherence to regulatory compliance.

• Manage conference content strategy and the approach for product demonstrations.

• Lead the voice of sales initiative and convert field insights into marketing advancements.

• Transform clinical evidence, product specifications, and market insights into downstream messaging and field-ready content.

• Adjust core content and messaging to meet regional market needs and assist with regional go-to-market execution.

• Foster strong relationships with both internal and external customers.

• Report directly to the Director of Global Product Marketing.

⛳️ Requirements

• Bachelor's Degree in Science (B.S.).

• Over 4 years of experience in product marketing or downstream marketing within the medical device sector.

• Proven history of leading product launches in a regulated environment, including content development and Agile/MLR review processes.

• Previous experience in people management with a success record in nurturing high-performing marketing talent.

• Excellent commercial storytelling abilities; capable of converting complex clinical data into clear, field-ready messaging.

• Expertise in launch planning and cross-functional program management.

• Experience in establishing and managing agency relationships and marketing budgets.

• Development of competitive intelligence and creation of sales enablement content.

• Strong communication and presentation skills for executive audiences.

• Experience in budget management.

• Candidates must be legally authorized to work in the United States.

• Haemonetics will not sponsor employment visas for this position.

🏝️ Benefits

• Discretionary annual bonus for non-sales positions.

• Eligibility for the Company’s long-term incentive plan based on role.

• 401(k) plan with up to a 6% employer match and no vesting period.

• Employee stock purchase program.

• Flexible time off for salaried employees.

• Three to five weeks of vacation annually for hourly employees, depending on tenure.

• Up to 64 hours of paid sick time annually.

• Paid and/or floating holidays.

• Parental leave.

• Short- and long-term disability insurance.

• Tuition reimbursement.

• Comprehensive health and welfare benefits.