Staff Product Manager, Marketing Automation

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership of the product strategy, roadmap, and outcomes for AI-driven marketing solutions.

• Assist clients in enhancing their visibility through Google searches and AI assistants.

• Elevate the quality and brand consistency of marketing content produced for clients.

• Design seamless integration across various platforms including websites, content, email, and social media channels.

• Develop measurement and attribution frameworks to demonstrate how different channels contribute to business success.

• Conduct structured client beta tests, establish hypotheses, and refine based on the outcomes.

• Create business cases for the roadmap linked to adoption, retention, and revenue growth.

• Deliver products in collaboration with engineering and design teams.

• Partner with client success and sales teams to guarantee successful product launches.

⛳️ Requirements

• Over 7 years of experience in product management, with a history of managing a product line from start to finish, accountable for adoption, outcomes, and revenue.

• A keen sense of marketing and the ability to differentiate between high-quality and generic marketing.

• Knowledge of premium brand representation.

• Understanding of how search, content, email, social media, and paid channels interact effectively.

• Experience in developing marketing technology products that help businesses expand their customer base.

• Strong grasp of SEO fundamentals and awareness of discovery methods beyond websites, including reviews, social media, and online discussions about businesses.

• Proven capability to construct business cases and take ownership of product outcomes.

• Customer-facing experience with the ability to articulate product value in terms relatable to customers.

• Proficient in making decisions and generating momentum in uncertain situations.

• Excellent communication skills across engineering, executive management, client success, and other teams.

• Competence in leveraging AI for research, prototyping, and quickly reaching accurate conclusions.

• Preferred: Product experience with companies that cater to small businesses or individual operators such as Shopify, Squarespace, Mailchimp, HubSpot, Square, or Yelp.

• Preferred: Background in developing email, lifecycle, or campaign tools, or AI-generated marketing content products.

• Preferred: Practical experience with marketing analytics or attribution tools.

• Preferred: Familiarity with premium or luxury brands and their marketing strategies.

• Preferred: Experience at a platform where a single change impacts multiple customer sites or accounts simultaneously.

• Preferred: Experience in content, editorial, or brand-related work.

🏝️ Benefits

• Comprehensive health and wellness benefits.

• Competitive salary and performance-based bonuses.

• Opportunities for professional development and growth.

• Flexible work schedules and remote work options.

• A collaborative and innovative work environment.