Staff Marketing Manager

atNerdWalletRemoteUS flagUnited StatesFull-timeMarketingLead$96k – $180k/year

Posted 3 days ago

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership and implement the complete email channel strategy, which includes planning, launching, conducting post-test analyses, scaling, and managing the program.

• Work in collaboration with Product, Engineering, Analytics, and Data Science teams to design the email and push notification system architecture.

• Contribute insights on system architecture, objective functions, and the development of new models.

• Team up with Product, Analytics, and Design to develop and evaluate integrated user experiences and optimizations.

• Oversee program performance and assess ROI for email and push notification campaigns.

• Recognize trends and communicate findings to leadership.

• Lead thorough A/B testing across creative content, landing pages, and audience targeting.

• Establish and maintain reporting frameworks to enhance program scalability.

• Relay campaign metrics, trial results, and best practices to relevant stakeholders.

• Mentor and provide guidance to facilitate team growth and development.

• Streamline daily processes to boost team efficiency and campaign speed.

• Report directly to the Chief Product Officer.


⛳️ Requirements

• A minimum of 7 years of experience in a professional environment, collaborating with data and cross-functional partners.

• Strong analytical abilities with a knack for extracting insights from data to inform strategy and demonstrate impact.

• Familiarity with SQL and/or HTML is advantageous.

• Proven experience in budget management and performance reporting against KPIs.

• Exceptional collaboration skills and the capacity to influence without direct authority.

• A proactive ownership mentality with a strong bias for action.

• Familiarity with AI and the ability to utilize tools independently.

• A Bachelor’s degree in a technical discipline such as mathematics, economics, engineering, or statistics, or equivalent experience.

• Experience in fintech, consumer finance, or regulated industries is a plus.

• Proficiency with the Braze Engagement platform.


🏝️ Benefits

• Comprehensive medical, dental, and vision healthcare plans for employees and their dependents.

• Flexible Vacation Time Off, 11 holidays, and a company-wide holiday shutdown.

• Parental leave for new parents.

• Support for mental health.

• Paid sabbatical after five years of service.

• Health and Dependent Care FSA and HSA Plan with a monthly contribution from NerdWallet.

• Monthly Wellness Stipend.

• Cell Phone Stipend.

• Wifi Stipend for remote employees.

• Equipment stipend for remote employees working from home.

• Subsidy for co-working spaces for remote employees.

• Access to Employee Resource Groups.

• Opportunities to participate in hackathons and team events.

• Company-wide events.

• 8 hours of volunteer time off per quarter.

• Company matching for charitable donations.

• 401(k) plan with a 4% company match.

• Early access to new financial products and tools.

• Guidance on financial wellness and unlimited access to a Certified Financial Planner through Northstar.

• Disability and Life Insurance with premiums paid by the employer.

• Equity options available.

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