Solutions Marketing Manager

This is a fully remote position, open to applicants in Colorado, +1 more state.

📋 Description

• Collaborate with Sales on intricate, strategic, and high-value opportunities to uncover essential customer business and marketing challenges.

• Spearhead solution development that is problem-led, integrating various products, target audiences, platforms, media types, and services.

• Articulate strategic angles, narrative frameworks, and recommendations for significant pitches, RFPs, and RFIs.

• Question briefs and assumptions to enhance strategic methodologies.

• Convert customer objectives, target audiences, KPIs, and market dynamics into strategic guidance.

• Craft executive-level narratives for clients that connect challenges, insights, strategies, solutions, proofs, and anticipated outcomes.

• Oversee custom research and insight generation.

• Facilitate quarterly business reviews for key strategic accounts.

• Mentor and develop the Solutions Marketing Analyst and Associate.

• Set up intake, prioritization, routing, and quality standards for strategic resources.

• Establish escalation pathways from scalable sales support to tailored strategy and executive-level opportunity assistance.

• Enhance team capabilities in customer discovery, research, storytelling, strategic thinking, presentation creation, and sales collaboration.

• Evaluate team impact through pipeline support, meetings generated, opportunity results, turnaround times, and seller adoption rates.

• Implement positioning, messaging, GTM frameworks, proof points, and foundational resources to customer-specific opportunities.

• Provide insights to Product & Enablement regarding customer requirements, competitive trends, content gaps, and solution possibilities.

• Work in conjunction with Sales, Research, Product, Creative, and subject-matter experts on high-priority opportunities.

• Promote earlier involvement of Solutions Marketing in various opportunities.

⛳️ Requirements

• Over 5 years of experience in solutions marketing, integrated marketing, media strategy, sales strategy, brand strategy, agency planning, or a related field.

• Proven capability to distill complex business challenges into clear strategic recommendations and engaging narratives.

• Experience in leading RFPs, RFIs, major pitches, or intricate client proposals.

• Strong skills in research, analytics, storytelling, and executive presentations.

• Ability to unify various products and capabilities into cohesive customer solutions.

• Strong commercial acumen and a collaborative, consultative approach to working with Sales.

• Experience in people management or demonstrated team leadership.

• Background in media, advertising, agencies, ad tech, or B2B marketing is advantageous.

• This position is not eligible for visa sponsorship, including employer sponsorship for an H-1B visa, OPT-STEM employment, etc.

🏝️ Benefits

• Participation in a retirement plan.

• Life and disability insurance coverage.

• Health insurance options.

• Dental insurance available.

• Vision plans offered.

• Flexible spending accounts.

• Sick leave benefits.

• Vacation time provided.

• Personal time off.

• Parental leave support.

• Employee stock purchase plan.

• Comprehensive benefits package.

• Open-door policy fostering communication.

• Opportunities for upward mobility.