Regional Field Marketing

This is a fully remote position, open to applicants in India.

📋 Description

• Drive the regional field marketing strategy within India.

• Enhance brand visibility, create pipeline opportunities, and boost regional revenue.

• Develop and expand the India regional field marketing framework.

• Take ownership of the regional field marketing strategy, annual planning, and budgeting.

• Align field initiatives with regional revenue and pipeline objectives in partnership with sales leadership.

• Serve as the marketing liaison to India sales leadership for forecasting, quarterly business reviews, and account strategies.

• Create programs tailored for strategic sectors and AI-focused sales teams.

• Transform self-service usage into commercial pipeline and revenue growth.

• Construct a comprehensive program mix that includes hosted events, conferences, virtual sessions, account-based marketing, digital advertising, and partner marketing.

• Modify global campaigns, messaging, and content to suit the Indian market.

• Establish processes for campaign planning, lead management, and follow-up.

• Provide reports on pipeline creation and revenue influenced.

• Recognize emerging opportunities throughout India and advocate for investments in specific geographies, sectors, or channels.

• Represent the region during global planning cycles.

⛳️ Requirements

• Over 10 years of experience in field, regional, or integrated marketing within the database, data analytics, infrastructure, or developer tools sectors.

• Extensive experience in marketing within India.

• Proven track record of owning pipeline metrics and achieving measurable revenue impacts through regional marketing initiatives.

• Established ability to collaborate with sales leadership at the VP level.

• Experience in a remote-first, globally distributed organization, collaborating effectively across time zones.

• Comfortable navigating ambiguity and motivated by working in a dynamic, high-growth environment.

• Willingness to travel at least twice a month within India.

🏝️ Benefits

• Flexible work environment; remote-friendly globally distributed company operating in over 25 countries.

• Employer contributions towards healthcare.

• Stock options provided to every new team member.

• Flexible time off offered in the US.

• Generous time-off policies in other countries.

• USD$500 allowance for home office setup for remote employees.

• Opportunities to connect with colleagues during company-wide offsite events.