Field Marketing Manager, EMEA

This is a fully remote position, open to applicants in Germany, +2 more countries.

📋 Description

• Adapt global campaigns and product launches into tailored EMEA programs that enhance awareness, engagement, and create a qualified pipeline.

• Act as the regional marketing lead and represent EMEA within the corporate marketing framework.

• Leverage local market intelligence, sales insights, priorities, and program performance data to guide marketing strategies and investments.

• Develop SiTime’s EMEA field marketing playbook as the inaugural dedicated regional field marketing hire.

• Establish a consistent operational rhythm with the sales team.

• Activate partnerships with distribution and representative partners.

• Ensure effective implementation of global programs in local markets.

• Oversee regional events comprehensively, including setting objectives, booth strategy, logistics, staffing, budget management, and lead follow-up.

• Create regional campaign flows and monitor lead traffic through to sales.

• Provide performance reports by country, program, and account.

• Collaborate with a US-based marketing team across various time zones and cultural contexts.

⛳️ Requirements

• Proven track record in developing and executing regional marketing plans that produce a qualified pipeline aligned with defined sales territory objectives.

• Familiarity with EMEA country and regional dynamics, particularly in Germany, the UK, France, the Nordics, Italy, Israel, and emerging markets.

• Capability to tailor global campaigns and messaging for regional significance.

• Established experience managing regional events from start to finish, including trade shows, seminars, webinars, customer roundtables, and partner initiatives.

• Background in marketing through distribution and representative channels, encompassing partner enablement, co-marketing initiatives, MDF planning, and collaborative demand generation.

• Ability to collaborate directly with regional sales leadership on account targeting, pipeline goals, lead follow-up SLAs, and pipeline evaluations.

• Responsibility for regional program budgets along with reporting on expenditures, pipeline contributions, and ROMI.

• Proficient in marketing automation, CRM, and business intelligence reporting.

• Exceptional communication and project management capabilities.

• Proficiency in English is mandatory.

• At least 7+ years of experience in field, regional, or channel marketing within the semiconductor, electronic components, or high-tech sectors, with direct EMEA responsibilities.

• Residing in EMEA and willing to travel across the region approximately 30% of the time.

• Business-level English is required; proficiency in German, French, or another regional language is highly desirable.

• Knowledge of the EMEA electronics event calendar.

• Established relationships or strong understanding of EMEA distribution and representative partners, as well as regional trade media.

• Comprehension of key end markets such as automotive, industrial automation, aerospace and defense, telecom infrastructure, and data centers.

• Solid understanding of GDPR and regional data privacy regulations.

• Experience utilizing AI tools for localization, content adaptation, and regional reporting.

• A Bachelor’s Degree in marketing, communications, business, or a related field is required; a technical or engineering background is advantageous.

🏝️ Benefits

• Quarterly bonuses linked to the attainment of innovation objectives.

• Equity grants.

• A comprehensive and highly competitive compensation package.