This is a fully remote position, open to applicants in Canada.

📋 Description

• Take charge of the positioning, messaging, and content creation for the scientific application sector, encompassing personas, use cases, value propositions, differentiation, and collateral.

• Create strategic campaign briefs aimed at demand generation and integrated marketing efforts.

• Develop and uphold sales enablement resources, including pitch frameworks, solution narratives, objection handling strategies, and competitive insights.

• Collaborate with the broader marketing team to effectively communicate messaging to the market.

• Interact with internal subject matter experts and customers to collect insights and refine strategy.

• Advocate for the scientific audience within marketing and sales, impacting decisions and securing alignment among senior stakeholders.

⛳️ Requirements

• A minimum of 5 years in a role where science and communication converge, such as marketing, field applications, science communications, or related fields, preferably in life sciences or research software.

• A solid scientific background to engage in credible discussions with researchers.

• A degree in a relevant field can be a significant advantage; however, pertinent hands-on experience is equally valued.

• Proven ability to simplify complex topics for non-expert audiences.

• Experience in building initiatives from the ground up.

• Proficient in collaborating across various functions and influencing stakeholders without direct authority.