Senior Partner Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Expand Twilio’s partner ecosystem and enhance regional pipeline growth through collaborative co-marketing strategies and partner-driven execution.

• Create data-informed co-marketing plans spanning multiple quarters and joint go-to-market strategies with strategic partners to achieve regional pipeline objectives.

• Implement targeted account mapping utilizing Crossbeam for personalized account-based marketing campaigns and scalable digital resources.

• Collaborate to develop “better together” messaging, solution briefs, and branded materials in conjunction with Product Marketing.

• Organize field campaigns, executive roundtables, workshops, and sponsorships at significant industry events to generate new leads.

• Deliver demand-generation programs through partners and promote partner engagement with the Twilio Partner Portal.

• Provide partner sales and BDR teams with outreach playbooks, script templates, and email outreach sequences.

• Uphold lead-routing governance standards and follow-up service level agreements (SLAs).

• Oversee partner marketing operational budgets and enhance return on investment (ROI).

• Monitor and report on partner-sourced and partner-influenced pipeline performance in Salesforce for quarterly business reviews (QBRs).

• Synchronize internal sales teams with external partner leadership while facilitating co-selling initiatives.

⛳️ Requirements

• Full-time remote work arrangement.

• 6–8+ years of experience in Partner Marketing, Channel Marketing, Field Marketing, or B2B Demand Generation within the enterprise cloud or SaaS landscape.

• Proven history of successful co-marketing initiatives with major cloud vendors, Global System Integrators (GSIs), System Integrators (SIs), or Independent Software Vendors (ISVs).

• Proficient in Salesforce (SFDC), Partner Relationship Management (PRM) platforms, and account-mapping tools like Crossbeam.

• Strong analytical skills to manage operational budgets, enforce lead routing SLAs, and evaluate pipeline attribution/ROI.

• Outstanding cross-functional leadership, communication, and stakeholder management abilities across sales, product marketing, and partner executive teams.

• Expect approximately 15–20% travel.

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related discipline (preferred).

🏝️ Benefits

• Competitive salary.

• Generous vacation policy.

• Extensive parental and wellness leave.

• Healthcare coverage.

• Retirement savings program.

• Eligibility for equity plans.

• Participation in corporate bonus plans.

• Health insurance.

• 401(k) retirement savings account.

• Paid sick leave.

• Paid personal time off.

• Paid parental leave.

• Support for employee volunteering and charitable contributions.