Social Media, Community Marketing Specialist

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of SwipeSimple's public image, including content publication, channels, and customer narratives.

• Create and produce industry-focused guides, articles, videos, and promotional materials that address payment or operational inquiries.

• Execute content initiatives in advance of sales campaigns and industry events.

• Engage constructively in online communities where targeted business owners congregate.

• Establish connections with creators, podcast hosts, trade associations, and key industry influencers.

• Strategize marketing and communications around trade shows and industry gatherings.

• Research and organize events, timelines, pre-briefing sessions, on-site team presence, and follow-up activities.

• Oversee organic social media and community engagement for SwipeSimple Connect.

• Create and distribute content for the Connect campaign.

• Daily management of Connect's social media accounts.

• Generate and respond to reviews on platforms like TrustPilot, Capterra, and others.

• Operate SwipeSimple's master brand social media handles.

• Create, modify, and disseminate brand content across various channels and formats.

• Promote partner announcements and successes from banks and resellers.

• Develop public narratives in collaboration with partners.

• Assist in producing employer-brand content for the People team.

• Create launch content for new features, plans, products, and the App Marketplace.

• Collaborate with the Head of Marketing, Product Marketing Manager, Sales Enablement Manager, RevOps, and sales support.

⛳️ Requirements

• A minimum of three years managing social and content for a B2B company targeting SMBs.

• Samples of published work that showcase your writing style, whether in your own voice or a brand voice.

• Experience managing multiple social accounts for diverse audiences.

• Readiness to reach out to creators, podcast hosts, or associations cold, and cultivate those connections into working relationships.

• Proven experience writing for small business owners in a trade or service sector, or a history of quickly learning new industries to write effectively for them.

• Exceptional attention to detail, including identifying repeated words and broken links.

• Background in payments, fintech, or small business software (preferred but not essential).

• Skills in video production or editing (preferred but not essential).

• Experience sourcing and producing customer stories (preferred but not essential).

• Knowledge of reseller or channel go-to-market strategies (preferred but not essential).

• Submission of a resume along with three examples of content is required.

• Completion of a brief HVAC payment-problem social media post exercise is necessary.

• Must be a full-time resident of the United States.

• Must indicate whether U.S. work sponsorship is needed.

🏝️ Benefits

• Location-neutral work environment within the U.S.

• Stipend for home-office equipment.

• Flexible paid time off policy.

• Employee engagement opportunities (Lunch & Learns, team-building events).

• Culture that promotes learning and development.

• Comprehensive health benefits package.

• Annual Company Performance Bonus ranging from $8,000 to $10,000.

• Company stock options available: 10,000 shares.

• Flexibility and autonomy to work remotely.