Social Media Buyer

This is a fully remote position, open to applicants in United States, +1 more country.

📋 Description

• Develop strategic campaign plans for social RFP requests.

• Construct and ensure quality assurance for campaigns in line with best practices.

• Stay informed about the paid social landscape, including platforms, products, solutions, and best practices.

• Conduct daily campaign reviews to monitor pacing, assess performance, and implement optimizations.

• Manage clients’ media investments across Meta, LinkedIn, TikTok, Snapchat, Reddit, Pinterest, and X.

• Collaborate with Operations, Analytics, Digital Media Buyers, and Planners to create performance narratives and achieve campaign outcomes.

• Formulate client-facing perspectives on the evolving social landscape.

• Support the training, mentoring, and development of team members.

• Embrace new processes and workflow adjustments.

• Resolve issues related to creative, tactics, URLs, pixel placement, ad management platforms, and campaign settings.

• Educate internal teams on tools for paid social platforms.

• Create and document best practices for paid social media management.

• Build client relationships through regular updates, quarterly business reviews, and ad hoc meetings.

• Oversee social campaigns before and after their launch, while proactively managing social RFPs and campaign rollouts.

• Comprehend media plan goals and the impact of social media on overall campaign effectiveness.

⛳️ Requirements

• A minimum of 2 years of experience in the daily management and execution of paid social campaigns across diverse platforms.

• At least 2 years of experience in social media planning, strategy development, and campaign optimization.

• Capability to manage multiple tasks in a dynamic environment while meeting tight deadlines.

• Strong analytical abilities and proficiency in extracting and analyzing reports from various ad manager platforms.

• Knowledge of first-party and third-party data, along with tagging and pixel placement.

• Proficiency in Excel and PowerPoint.

• Solid understanding of AI tool utilization.

• Ability to thrive in a collaborative, cross-functional team setting.

• Excellent communication and presentation skills.

• Dedication to fostering inclusive and respectful environments where all voices are acknowledged and supported.

• A thoughtful approach to collaboration, design, and decision-making that emphasizes equity, access, and continuous learning.

• Verification of identity, education, and employment history is required for candidates.

🏝️ Benefits

• Flexible work week.

• 401k/RRSP matching.

• Mental health support.

• Paid sabbaticals.

• Generous parental leave.

• Flexible work options.

• Competitive benefits.

• Potential bonuses.

• Potential equity.