SEO & Content Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of SEO and AEO strategies for a portfolio encompassing 6–12 B2B client accounts.

• Convert performance data into prioritized action plans for analysts and modify plans as circumstances evolve.

• Maintain a forward-looking perspective on account activities spanning three to six months.

• Collaborate with Project Managers to outline work in relation to client budgets and team capacity.

• Lead the content strategy, covering topics, structure, and optimization recommendations.

• Ensure the quality and output of analyst deliverables, including audits, briefs, technical recommendations, and reports.

• Mentor and develop analysts.

• Engage in hiring, performance evaluations, and decisions regarding promotions or terminations.

• Track clients' visibility across platforms such as ChatGPT, Perplexity, AI Overviews, and similar AI-search surfaces.

• Assist in defining CGM's AEO benchmarks, tools, and performance metrics.

• Provide data-driven AEO recommendations and monitor the evolution of AI-search.

• Oversee portfolio performance and translate outcomes into actionable next-step recommendations.

• Work closely with Account Managers on client communications and act as a subject-matter expert when necessary.

• Report findings and proposed plan adjustments to practice leadership.

⛳️ Requirements

• A minimum of 4 years of direct SEO experience.

• At least 2 years of experience in an agency setting.

• Proven experience in national B2B SEO.

• Hands-on technical expertise in SEO, including crawlability, site architecture, schema, and page experience.

• A history of successfully directing content strategies across multiple client accounts.

• Ability to convert buyer's journey challenges into a prioritized content strategy.

• Proficiency with tools such as Ahrefs or Semrush, Google Search Console, GA4, and Screaming Frog or their equivalents.

• Practical experience with Claude Code, ChatGPT Codex, Google AI Studio, AirOps, and Profound.

• Exceptional written and verbal communication skills.

• In-house experience at a B2B product company is preferred.

• Familiarity with conversion-focused analysis tools like GA4 and Looker Studio is preferred.

• Proven results related to LLM visibility supported by data are preferred.

• Prior experience in people management is a plus.

🏝️ Benefits

• Performance bonus.

• Fully remote work.

• Flexible culture grounded in trust and results.

• Comprehensive health, dental, and vision insurance.

• Unlimited PTO and sick leave.

• 401(k) plan with company match.

• Parental leave.

• Stipend for home office/work-from-home expenses.