Senior Product Marketing Manager – Temporary

This is a fully remote position, open to applicants in Arizona, +18 more states.

📋 Description

• Oversee the complete process of product launches and strategic go-to-market initiatives, encompassing positioning, audience strategy, activation, enablement, adoption, and measurement.

• Create distinct positioning, messaging, value propositions, and product narratives informed by customer, market, and competitive insights.

• Convert product capabilities and releases into comprehensive customer-value narratives linked to Pushpay’s Giving platform story.

• Collaborate with Growth Marketing, Segment Marketing, and Creative to ensure coordinated activation across various channels, including demand generation, in-product, email, social media, and content.

• Work alongside GTM Enablement to provide Sales and Customer Success teams with messaging, talk tracks, demos, and competitive insights.

• Manage competitive intelligence through continuous research, win/loss analysis, and development of battle cards.

• Collaborate with Sales and Customer Success on competitive, upsell, and cross-sell marketing campaigns.

• Act as the PMM lead for significant events, product partnerships, integrations, and adoption initiatives.

• Establish success metrics and leverage performance data and customer feedback to enhance GTM execution.

• Report directly to the Director of Product Marketing and work in partnership with Product leadership and cross-functional GTM teams.

• Provide support for Giving solutions during a dedicated 14-month initiative.

⛳️ Requirements

• A minimum of 5 years of experience in product marketing or a closely related B2B SaaS marketing role.

• Proven track record in owning product marketing for a product, solution, or portfolio, including leading GTM strategies and launches for complex software with demonstrable impacts on adoption, pipeline, or revenue.

• Experience in payments, fintech, commerce, fundraising, or transaction-based SaaS is highly preferred.

• BA/BS degree in Marketing, Business, Communications, or equivalent professional experience.

• Strong expertise in positioning, messaging, segmentation, competitive intelligence, and sales enablement.

• Capability to translate complex financial technology features into clear, engaging customer value propositions.

• Skill in synthesizing qualitative and quantitative customer and market insights into actionable strategies.

• Exceptional written, verbal, and presentation skills.

• Demonstrated cross-functional leadership and project management capabilities.

• Thoughtful application of AI and contemporary marketing tools.

• A passion for serving churches and ministries.

• Must be authorized for employment in the United States, as Pushpay utilizes E-Verify.

🏝️ Benefits

• 100% employer-paid premiums for Medical HDHP Plan, Dental, and Vision coverage for employees.

• 70% employer-paid premiums for Medical PPO Plan for employees, along with Medical, Dental, and Vision for dependents.

• 401K matching program.

• Remote work flexibility.

• 12 paid Company Holidays.

• 2 paid Volunteer Time Off days.

• Initial 15 days of PTO, increasing with tenure and seniority.

• Paid parental and adoption leave.