Senior Product Marketing Manager

This is a fully remote position, open to applicants in United States, +1 more country.

📋 Description

• Create messaging and positioning tailored for various personas, including C-suite executives, strategy and PMO leaders, product leaders, IT leaders, as well as those focused on digital and AI transformation.

• Develop narratives across diverse industry sectors to promote the complete Tempo product suite.

• Design and execute comprehensive go-to-market initiatives and product launches, encompassing audience identification, storytelling, asset creation, cross-functional collaboration, and post-launch assessment.

• Collaborate with Product Management and Finance on strategies related to pricing and packaging.

• Produce sales enablement materials such as pitch decks, solution briefs, competitive battlecards, discovery frameworks, ROI and business case tools, and training for sellers.

• Work alongside Partner Marketing to create synergistic narratives and co-marketing initiatives.

• Collaborate with Growth Marketing to convert messaging into effective campaigns and enhance funnel performance.

• Collect market insights through customer interviews, sales feedback, competitive monitoring, and validation of positioning.

• Lead engagement with design partners and customer advisors, integrating insights into messaging, enablement, and advocacy content.

• Establish and refine a repeatable launch tiering framework and cross-functional launch process.

• Leverage AI tools to expedite research, competitive analysis, content creation, workflow automation, and data insights.

• Influence the product roadmap by providing market and buyer insights to Product Management.

⛳️ Requirements

• 5-8 years of experience in product marketing within the enterprise B2B SaaS sector, with a strong foundation in solutions marketing.

• Demonstrated success in developing persona- and vertical-specific messaging for audiences that range from practitioners to C-suite executives.

• Proven experience in building and implementing go-to-market strategies and product launches that resulted in measurable pipeline growth or revenue generation.

• Experience in creating sales enablement materials and training programs for teams dealing with complex, multi-stakeholder enterprise transactions.

• Collaborative experience working with teams across Product, Sales, Partner Marketing, and Growth Marketing.

• Exceptional written and verbal communication skills, with the capability to simplify complex products for better understanding.

• Experience in designing repeatable and scalable marketing processes, including launch frameworks, playbooks, or operating models.

• Proficiency in utilizing AI tools for research, competitive analysis, and content creation.

• Resume must be submitted in English.

• Must have legal authorization to work in the country where the position is posted.

🏝️ Benefits

• Remote-first work environment.

• Unlimited vacation in most of our locations.

• Health, dental, vision, and savings plans.

• Training reimbursement.

• Work-from-home reimbursement.

• Opportunities for professional development, including conferences, courses, and mentorship.

• Diverse and dynamic teams engaged in challenging and exciting work.

• Opportunity to make a significant impact on the business.

• Social activities, both in-person and virtual.

• Optional in-person meet-ups.

• Possibility to travel to international offices.

• Employee referral program.