
Senior Performance Marketer
Posted 2 days ago

Posted 2 days ago
This is a fully remote position, open to applicants in Europe.
• Take charge of launching, managing, and optimizing paid acquisition campaigns personally.
• Directly oversee and allocate substantial monthly acquisition budgets.
• Monitor and enhance metrics such as CAC, CPA, ROAS, LTV, and payback performance.
• Make decisions regarding creative testing, including what to test, scale, or discontinue.
• Develop and implement acquisition strategies across B2C consumer channels.
• Scale campaigns across various markets and platforms effectively.
• Conduct extensive creative testing to uncover scalable acquisition opportunities.
• Analyze subscription funnels and cohort economics to inform commercial decisions.
• Optimize web and subscription funnels to enhance acquisition performance.
• Distribute budgets among channels based on performance metrics and commercial priorities.
• Monitor account restrictions and resolve acquisition issues as they arise.
• Utilize performance and attribution tools to assess campaign effectiveness.
• Proficient in English, both written and verbal.
• Demonstrated hands-on experience in paid acquisition with direct ownership of campaigns.
• Managed a monthly spend exceeding $300K personally.
• Recent, verifiable commercial achievements linked to CAC, CPA, ROAS, LTV, or payback.
• Strong background in B2C acquisition within consumer apps, subscriptions, DTC, gaming, or dating/social sectors.
• Proven track record in making creative testing decisions.
• Experience in personally determining what to test, scale, and halt.
• Solid understanding of acquisition and subscription economics.
• Willingness to work for a company focused on adult-AI companionship.
• Opportunity for worldwide remote work.
• Ownership of substantial consumer acquisition activities.
• Scope for international acquisition efforts.
• Exposure to a rapidly growing consumer AI business.
• And many more!!!
Etna Interactive
Lago
Expressable
Forbes Advisor
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