Senior Partner Marketing Manager, North Europe

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Take charge of the partner marketing strategy for Northern Europe, overseeing planning, execution, and tracking of ROI.

• Establish annual and quarterly joint marketing strategies, objectives, and success measures in collaboration with partners in Northern Europe.

• Document partner plans and manage executive business reviews, dashboards, and reporting metrics.

• Create and implement scalable demand generation programs for partners to enhance pipeline, awareness, and engagement.

• Design and execute campaigns and programs to foster awareness, engagement, and growth.

• Cultivate relationships with regional marketing teams and alliance managers to formulate go-to-market strategies.

• Collaborate with global marketing, product marketing, sales enablement, and regional marketing teams.

• Establish partner marketing targets, contribution goals, and metrics; analyze data and hold accountability for results.

• Oversee MDF budgets and funds to ensure partner investments yield pipeline and ROI, utilizing tools such as ChannelScaler.

• Advocate for partners internally amongst key stakeholders.

• Execute regional in-person and virtual activities for prospect and customer engagement.

• Drive demand through strategic joint marketing initiatives with resellers, MSSPs, GSIs, and distribution partners across the UKI, Nordics, and Benelux.

⛳️ Requirements

• At least 12 years of experience in marketing within high-technology firms.

• Minimum of 8 years of partner/channel marketing experience in the UKI, Nordics, and Benelux regions.

• Deep understanding of how to drive business and marketing through the partner community.

• Experience in a business-to-business (B2B) context; familiarity with high-tech products/services is essential; enterprise software experience is preferred.

• Proven event management experience, demonstrating the ability to manage events from start to finish.

• Comprehensive knowledge of marketing elements in SFDC, including Campaign Codes, Reporting, and Dashboards.

• Strong understanding of best practices in digital marketing and social media.

• Excellent written and verbal communication skills.

• Proven experience managing multiple partners of varying sizes to create marketing programs suited to their objectives.

• Skill in reaching consensus and driving deliverables with various stakeholders inside and outside the organization.

• Experience in managing programs and budgets that align with marketing and sales goals and objectives.

• Exceptional project management, organizational, and interpersonal skills.

• Ability to juggle multiple projects simultaneously, meet tight deadlines, and deliver campaigns punctually.

• Strong creative thinking and problem-solving abilities.

• Willingness to travel up to 30% to engage with partners, meet sales leaders, and attend events.

• Bachelor’s degree in marketing, business, communications, or equivalent experience.

• Knowledge and experience in partner marketing, field marketing, digital marketing, and events.

• Demonstrated experience leveraging AI technologies to enhance decision-making, streamline workflows, and improve efficiency to drive business outcomes.

🏝️ Benefits

• Industry-leading compensation and equity awards.

• Comprehensive programs for physical and mental wellness.

• Competitive vacation and holiday allowances for rejuvenation.

• Paid parental and adoption leave benefits.

• Professional development opportunities available to all employees, irrespective of their level or role.

• Employee Networks, geographic neighborhood groups, and volunteer opportunities to foster connections.

• A vibrant office culture complemented by world-class amenities.