Senior Media Buyer

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee and enhance high-spending campaigns on Meta and Google, which includes YouTube, Search, and Performance Max.

• Spot scaling opportunities, budget reallocations, performance inefficiencies, underperforming markets, testing gaps, and innovative strategies.

• Work collaboratively with media buyers and leadership to develop cross-platform and state-level budget strategies.

• Identify successful ads, angles, concepts, and creative opportunities across various markets and platforms.

• Connect performance data with the creative team by conveying what is effective, gaining traction, becoming fatigued, or needed.

• Analyze underperforming states and design as well as implement improvement plans.

• Manage weekly and monthly spending plans and pacing.

• Direct cross-platform and state-level budget distribution.

• Initiate campaigns and creative content on Meta and Google.

• Maintain essential media buying Google Sheets and reporting mechanisms.

• Monitor performance and create testing frameworks.

• Ensure campaign structure and account organization are upheld.

• Supervise campaigns, spending, volume, and high-spending problematic campaigns or ads, including during weekends if required.

• Activate or deactivate campaigns and implement critical changes outside of regular business hours when instructed.

• Investigate new advertising strategies, creative trends, campaign frameworks, platforms, tools, and testing methodologies.

• Bring forward ideas, challenge existing assumptions, conduct tests, learn from outcomes, and iterate effectively.

⛳️ Requirements

• Located in the United States.

• Authorized to work full-time in the United States.

• Sponsorship is not available.

• Actively managed ad spends exceeding $1M per month.

• Highly skilled in Meta and/or Google platforms.

• Experience in managing monthly ad spends of 7-figures.

• Strong capability to analyze extensive performance data and discern key insights.

• Ability to identify potential winning ads early and expand on them.

• Understanding of large-scale budget allocation.

• Knowledge of performance across different platforms, markets, and creative outputs.

• Familiarity with creative diversity and its influence on performance.

• Comfortable making decisions with incomplete information.

• Extremely analytical without sacrificing speed.

• Proactive and solution-focused mindset.

• Consistently brings fresh ideas and experiments to the forefront.

• Willingness to monitor campaigns over weekends when necessary.

• Readiness to make critical adjustments outside of regular business hours as directed by leadership.

🏝️ Benefits

• Monthly performance-based bonuses.

• Clear pathways for increased compensation.

• Greater ownership opportunities as you demonstrate your capabilities.

• Chance to assume enhanced leadership roles within the media buying department.

• Significant budgets available for management.

• A creative team that can quickly produce and iterate on ideas.

• Sufficient data to facilitate prompt and meaningful decision-making.

• Ability to test ideas without struggling for limited budgets.

• Direct access to leadership.

• Genuine influence over media buying strategies.

• An environment that acknowledges and rewards performance and initiative.

• Opportunity to develop systems and strategies that function at a significant scale.

• Quintessa donates 50% of its profits to charities, schools, and nonprofit organizations.