Field Marketing Manager – Central/Eastern Time Zone

This is a fully remote position, open to applicants in United States.

📋 Description

• Lead regional marketing efforts that are in sync with sales objectives to boost pipeline growth.

• Ensure marketing strategies are aligned with regional sales targets and aid in achieving quarterly pipeline and revenue goals.

• Partner with Product Marketing, Digital, Creative, Events, and Alliances teams on initiatives such as emails, webinars, direct mail, digital advertisements, and field events.

• Organize and oversee regional events that enhance mid-funnel engagement and expedite deal cycles.

• Assess, analyze, and refine campaign performance across various channels and accounts.

• Maintain coordination with Sales regarding campaign execution, lead follow-up, and feedback processes.

• Formulate and execute regional field marketing strategies that align with overall business goals.

• Carry out integrated events that create pipeline opportunities and accelerate revenue generation.

• Track and evaluate event performance, offering actionable insights for optimization.

• Oversee budgets and timelines related to regional marketing initiatives.

• Leverage Salesforce, Marketo, 6Sense, and LinkedIn Sales Navigator to independently manage events.

⛳️ Requirements

• Bachelor’s degree in Marketing, Business, or a related discipline.

• 3–6 years of experience in B2B enterprise marketing, with a strong focus on field marketing.

• Demonstrated success in creating and implementing integrated programs that yield measurable pipeline and revenue results.

• Strong strategic thinking, project management, and problem-solving capabilities.

• Exceptional communication and collaboration skills across various teams and functions.

• Proficiency in English.

• Practical experience with Salesforce, Marketo, 6Sense, and LinkedIn Sales Navigator.

• A creative, proactive, and resourceful attitude, capable of thriving in a dynamic environment.

• Willingness to travel approximately 25% of the time.

🏝️ Benefits

• Equity awards.

• Medical, dental, and vision plans.

• Family planning benefits.

• Health savings account.

• Flexible spending account.

• Transportation savings account.

• 401(k) retirement savings plan with company match.

• Life, accident, and disability coverage.

• Business travel accident insurance.

• Employee assistance programs.

• Disability insurance.

• Additional well-being benefits.

• 5 days of volunteer time off (VTO).