Senior Marketing Specialist

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and implement designated marketing campaigns, which encompass email, social media, paid advertisements, content creation, public relations, and internal communications.

• Generate content for the specified channels.

• Monitor performance metrics and generate reports for stakeholders.

• Evaluate campaign effectiveness and refine strategies accordingly.

• Cultivate relationships with marketing vendors.

• Oversee budgets and financial matters for the assigned channels.

• Update the PSI website as needed.

• Organize and assist with PSI events alongside the global marketing events team.

• Contribute to the overarching PSI marketing strategy.

• Provide mentorship to junior members of the marketing team.

⛳️ Requirements

• A Bachelor’s degree is required.

• Preference for candidates located on the East Coast.

• A minimum of 3-5 years of experience managing B2B social media campaigns, particularly on LinkedIn.

• Familiarity with Instagram, Facebook, TikTok, and WeChat is advantageous.

• Experience in organizing digital events, which includes coordination, content creation, and post-event activities.

• Event planning experience is a plus.

• Strong writing and editing skills are essential.

• Excellent verbal communication abilities.

• Ability to manage multiple projects simultaneously with a keen attention to detail.

• Comfortable working in a dynamic, fast-paced environment.

• Proficiency in graphic design software (e.g., Canva, Photoshop).

• Must not require a work visa for employment or continued employment now or in the future.

🏝️ Benefits

• Employees have the option to work remotely.