Senior Marketing Platform Administrator – Salesforce

This is a fully remote position, open to applicants in United States.

📋 Description

• Act as the main administrator for Lifeway's marketing platform, which is currently Salesforce Marketing Cloud Engagement.

• Take ownership of platform configuration, upkeep, and governance.

• Develop and improve contact suppression automations, unsubscribe workflows, data lookup tools, and audience segmentation functionalities.

• Oversee integrations with Salesforce Sales Cloud, Salesforce Service Cloud, Form.io, and Snowflake.

• Set up and manage data ingestion pipelines for large-scale audience building and segmentation.

• Lead the requirements gathering process and convert business needs into scalable platform solutions.

• Collaborate with development teams to integrate the marketing platform with websites and manage a custom preference center.

• Configure and maintain data export processes for reporting, analytics, and data backup purposes.

• Monitor platform release updates, conduct security reviews, and perform health checks.

• Create and maintain technical documentation while communicating platform changes to trainers, end users, and stakeholders.

• Contribute to the planning of the platform roadmap and participate in agile sprint ceremonies.

• Coordinate SSO and role management with IT Operations and Security.

• Embody Lifeway’s mission and values while demonstrating commitment to Kingdom work.

⛳️ Requirements

• A Bachelor's degree in Computer Science, Information Systems, or a related discipline is required.

• Over 5 years of hands-on experience in administering Salesforce Marketing Cloud Engagement or a similar enterprise marketing platform.

• At least 2 years of experience with Salesforce Sales Cloud or another CRM platform.

• Proficient in SQL for complex joins, data normalization, and segmentation queries.

• Familiar with Server-Side JavaScript and CloudPages for connecting REST and SOAP APIs.

• Strong analytical and problem-solving abilities, with a proven track record of delivering effective and sustainable solutions.

• Capable of collaborating effectively across technical and business teams in a cross-functional setting.

• Excellent organizational skills with the capacity to manage multiple priorities in an agile sprint environment.

• Actively engaged in an evangelical Christian church.

• Willing to travel to the Middle Tennessee area 2 to 4 times a year for team gatherings.

• Preferred: Experience with AMPScript for dynamic content and personalization within Salesforce Marketing Cloud.

• Preferred: Familiarity with Snowflake or other cloud data warehouse solutions.

• Preferred: Experience in configuring single sign-on (SSO) integrations and managing platform roles and permissions.

🏝️ Benefits

• Robust Work from Anywhere (WFA) culture offering autonomy and flexibility with work hours.

• Provision of equipment and resources for a productive and ergonomic workspace.

• Travel arrangements provided for key team gatherings for remote-based team members.

• Comprehensive healthcare benefits.

• Vacation and sick leave.

• Paid holidays.

• Care days offered.

• 401(k) retirement plan.

• Maternity and parental leave benefits.

• Adoption assistance available.

• Time allocated for mission trips.

• Extensive benefits plans for full-time employees.

• Several all-team meetings conducted throughout the year.