Senior Marketing Manager – Narrative and Launch

atEnCharge AIRemoteUS flagUnited StatesFull-timeMarketingSenior$135k – $165k/year

Posted 1 day ago

This is a fully remote position, open to applicants in United States.

📋 Description

• Lead the execution of marketing launches, encompassing planning, sequencing, proof points, readiness, and hands-on implementation.

• Integrate digital marketing, public relations, and events into cohesive multichannel launch strategies.

• Assist in crafting brand, corporate, and product narratives through research, testing, and validated evidence.

• Ensure consistent messaging across websites, presentations, briefs, booths, briefings, and field materials.

• Develop content, social media, creative, and event-related materials.

• Manage vendors and freelancers while upholding quality standards.

• Simplify complex technology into explainers, technical briefs, launch narratives, and customer success stories.

• Assess public performance claims for accuracy and defensibility.

• Conduct competitor research to inform strategic positioning.

• Create enablement materials for business development and technical sales teams.

• Contribute to brand development, analyst and press relations, internal communications, and overall marketing strategy.

• Establish marketing frameworks, launch processes, enablement systems, and competitive cadences from the ground up.

• Report directly to the Senior Vice President of Marketing.


⛳️ Requirements

• Over 7 years of marketing experience, with a focus on positioning, messaging, and launches.

• Strong understanding of positioning and messaging architecture, audience definition, launch mechanics, enablement, competitive practices, and brand expression.

• Capability to quickly grasp complex technology and convey it to audiences lacking the same context.

• Experience collaborating closely with engineers and chip architects.

• Discernment regarding public claims and a commitment to precise, supportable messaging.

• Proficient in articulating complicated topics clearly for both technical and non-technical readers.

• Proven experience in establishing processes where none previously existed.

• Hands-on execution experience, including content creation, event management, briefing freelancers, and delivering projects.

• Creative experience in producing work or collaborating directly with creative teams and agencies.

• Comfortable navigating ambiguity and hardware development timelines.

• Experience in the semiconductor or AI infrastructure sectors is preferred, but not mandatory.

• Willingness to travel to offices, customer sites, and industry events multiple times a year.


🏝️ Benefits

• Annual performance-based cash bonus.

• Initial equity grant of stock options vesting over four years.

• Comprehensive medical, dental, and vision insurance options with 100% of premium costs covered by the company.

• 401(k) plan with company match.

• 20 days of accrued Paid Time Off (PTO).

• 12 paid company holidays.

• Up to 12 weeks of fully paid parental leave for both birthing and non-birthing parents.

• Birthing mothers are eligible for an additional up to 8 weeks of paid leave.

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