Senior Marketing Manager – Academics & Society

This is a fully remote position, open to applicants in California.

📋 Description

• Influence the future of da Vinci surgery by engaging with academic medical centers.

• Facilitate formal endorsements, standard training protocols, and best practices for programs.

• Promote alignment at the C-suite level and ensure curriculum adoption.

• Assist academic medical centers in achieving their tripartite mission using clinical data, peer-reviewed research, and faculty advocacy.

• Incorporate the da Vinci curriculum and set benchmarks for resident training.

• Publish training protocols and expand best-in-class training in collaboration with key faculty.

• Establish evidence-based training standards for Force Feedback, Case Insights, Telepresence, and Dual Console integration.

• Create networks among academic chairs and hospital leaders, department chairs, division chiefs, and program directors.

• Work closely with Academic Key Customer Directors and internal teams, including Clinical, Product, Digital, Customer Training, and MSL.

• Promote cross-specialty adoption of da Vinci 5, SP, and Ion technologies.

• Design and implement Academic Total Program Observations across leading academic medical centers.

• Organize and execute Academic IDN Summits.

• Conduct executive forums, national user conferences, peer-to-peer education sessions, and other academic engagement platforms.

• Develop and implement influencer marketing strategies across healthcare systems.

• Cultivate academic faculty KOLs and position alumni from academic medical centers as thought leaders.

• Integrate thought leaders into peer-to-peer events, Intuitive 360, CONNECT, and society symposia.

• Formulate strategies for transitioning trained residents and fellows into early practice roles.

• Collaborate with Market Activation and Outreach teams to craft messaging regarding da Vinci surgery and Ion bronchoscopy.

• Highlight academic success stories through case studies focused on resident training, benign procedure integration, and the use of da Vinci 5 in academia.

⛳️ Requirements

• Bachelor’s degree in marketing, business, health sciences, or a related field is required.

• An advanced degree (MBA, MPH, or similar) is preferred.

• Over 10 years of experience in marketing, partnership, or program management within the healthcare or medical device sector, with a focus on academic, clinical, or society engagement.

• Proven success in building strategic partnerships with academic institutions and/or professional societies.

• Demonstrated ability to lead curricular development and educational initiatives within a matrixed environment.

• Exceptional verbal and written communication skills.

• Proficient in market and data analysis.

• Strong track record of managing multiple projects concurrently, prioritizing tasks, and meeting deadlines.

• Willingness to travel for academic site visits, trade shows, society events, and other business requirements.

• 50% travel commitment is expected.

• Expertise in building trust-based relationships with KOLs, faculty, society leadership, and administrative teams.

• Ability to unify cross-functional stakeholders.

• Deep dedication to enhancing surgical education and improving patient outcomes.

• Current proof of vaccination against certain diseases, including COVID-19, may be required.

🏝️ Benefits

• Remote working arrangements; employees are required to come onsite as requested by leadership.

• Incentives.

• Comprehensive benefits package.

• Equity opportunities.

• Reasonable accommodations available for qualified individuals with disabilities.

• Details regarding potential vaccination coverage/requirements may vary by role.