Senior Marketing Coordinator

This is a fully remote position, open to applicants in Pennsylvania.

📋 Description

• Develop and assess marketing and communication strategies and initiatives.

• Implement advertising, digital engagement, acquisition campaigns, educational programs, direct mail efforts, website and portal updates, and community engagement support.

• Collaborate with departmental staff and external partners to create and produce marketing and communication materials and programs.

• Oversee assigned projects from start to finish, ensuring quality, compliance, and a positive experience for internal partners.

• Manage daily implementation, timelines, deliverables, intake, trafficking, objectives, target audiences, and approval processes.

• Design and execute marketing programs, translating strategies into actionable work plans.

• Organize marketing plan inputs, timelines, and stakeholder requirements.

• Create and disseminate marketing materials while upholding brand standards, message accuracy, and compliance.

• Coordinate market research efforts and distill findings into practical recommendations.

• Maintain internal and external website sections and assist with digital content updates through quality assurance and approval workflows.

• Develop, manage, track, and adhere to budgets; follow purchasing, documentation, and vendor management protocols.

• Monitor and report on project metrics, including ROI, leads, conversions, engagement, web traffic, and satisfaction levels.

• Oversee quality assurance for digital and print deliverables, including proofreading, links, tracking parameters, and fundamental accessibility requirements.

• Manage projects with external suppliers, ensuring deliverables and timelines are met.

• Communicate proactively with management and team members, providing status updates and escalating risks as necessary.

• Maintain effective communication processes within the team and tailor messages to the audience.

• Participate in project implementation and quality workgroups, recommending process enhancements.

• Act as a resource for regulatory audits.

⛳️ Requirements

• High School Diploma or Equivalent (GED) (Required).

• At least 6 years of relevant experience (Required), with relevant experience potentially combined with an earned degree.

• Proficiency in computer skills.

• Knowledge of marketing tasks and activities.

• Adherence to organizational policies and procedures.

• Willingness to travel as necessary.

• Ability to meet job-specific responsibilities.

🏝️ Benefits

• Healthcare benefits available from day one for both full-time and part-time positions.

• Vision insurance coverage.

• Dental insurance options.

• Domestic partner benefits offered.

• A collaborative, cooperative, and collegial work environment.