Senior Marketing Account Manager

This is a fully remote position, open to applicants in Kentucky, +2 more states.

📋 Description

• Serve as the main point of contact for clients and cultivate lasting, trustworthy relationships.

• Oversee designated client accounts and spearhead strategic planning for marketing support through cohesive marketing and communication strategies.

• Ensure consistent communication with clients while proactively offering ideas to meet business objectives.

• Coordinate, manage, and deliver team tasks as well as client deliverables.

• Provide a consistently high level of service in line with Serving More standards.

• Oversee client project budgets and anticipate potential resource needs.

• Manage client project timelines and foresee any time-related contingencies.

• Create agendas and presentations for client meetings.

• Evaluate progress and outcomes with clients and the Chief Marketing Officer.

• Maintain a comprehensive understanding of marketing and communication strategies, as well as business insight.

• Keep abreast of data, strategic developments, and competitive landscapes.

• Write and edit advanced materials while guiding quality control efforts.

• Collaborate with marketing team members on creative execution, internal communications, media procurement, and related tasks.

• Stay informed of and comply with the Bank’s compliance requirements and risk management standards, expectations, policies, and procedures.

• Perform other assigned duties.

⛳️ Requirements

• Self-driven, proactive, and capable of working independently as well as part of a team.

• Strong grasp of business and marketing strategies.

• Candidates without a banking background may be encouraged to pursue additional training or certification programs.

• Familiarity with marketing automation tools and/or CRM software is advantageous.

• Eagerness to learn about new products, technologies, and industry trends.

• A high school diploma or equivalent is required.

• A four-year bachelor’s degree in Marketing, Communications, a related field, or equivalent experience is necessary.

• 6–10 years of experience in Account Management is preferred.

• Preferred certification: Certified Financial Marketing Professional.

• Capacity to influence others effectively.

• Ability to foster collaborative relationships.

• Capability to develop or mentor team members.

• Proficiency in teamwork.

• Strong written and verbal communication abilities.

• Ability to comprehend and follow instructions.

• Flexibility to adapt to change.

• Fundamental computer skills.

• Strong organizational skills and attention to detail.

• Analytical thinking capabilities.

• Ability to prioritize and manage multiple tasks simultaneously.

• Skills in problem and situation analysis.

• Technical proficiency.

• Competence in strategic planning and decision-making.

• Creative thinking abilities.

• Must be able to remain in a stationary position for at least 75% of the time.

• Must consistently operate a computer.

• Must maintain ongoing verbal and written communication with stakeholders.

🏝️ Benefits

• Fully remote work arrangement.

• Limited travel within the Park National Bank footprint and to conferences may be anticipated.