Senior Manager, Global Channel Partner Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of marketing initiatives for MinIO's channel, which includes resellers, distributors, and global systems integrators who deliver AIStor to customers.

• Develop and implement collaborative marketing plans with the top five strategic partners, establishing clear pipeline objectives.

• Work closely with Partner Managers and Account Executives to ensure alignment between marketing strategies and partner business objectives.

• Execute co-branded marketing campaigns, webinars, content creation, and account-based programs that drive partner-sourced pipeline growth.

• Conduct quarterly reviews of partner performance and refine programs based on analytics.

• Keep partners updated on product news, launches, competitive developments, and company announcements through newsletters and webinars.

• Manage the partner communications calendar and synchronize it with campaign and demand generation efforts.

• Organize and support global partner field events and regional initiatives, including customer roundtable discussions and partner-hosted sessions.

• Oversee partner event requests, commitments, leads, meetings, co-investment, and follow-ups.

• Monitor events in Salesforce, providing reports on pipeline and ROI.

• Coordinate partner participation at major industry events alongside the corporate events team.

• Implement ongoing digital marketing programs targeting partner sellers.

• Collaborate with digital and campaign teams on targeting strategies, creative development, and performance measurement.

⛳️ Requirements

• Over 10 years of experience in B2B marketing, with a minimum of 5 years focused on channel or partner marketing in the infrastructure software, storage, data, or cloud sectors.

• Practical experience in marketing through VARs and distributors; experience with GSIs is highly advantageous.

• Proven track record in creating joint marketing plans that successfully generated pipeline results.

• Experience in organizing partner field events and managing Marketing Development Funds (MDF).

• Proficiency in Salesforce, including campaign management, attribution, and reporting functionalities.

• Ability to prioritize and decline requests; partners and partner managers will have numerous demands, and part of the role is to focus on what is essential.

• Strong writing skills and confidence in presenting to partner executives and internal leadership.

• Willingness to travel as necessary.

• Familiarity with a Partner Relationship Management (PRM) or through-channel marketing platform such as Salesforce PRM, Impartner, Unifyr, or ZINFI.

• Background in AI infrastructure, data platforms, or object storage technologies.

• Experience in developing a partner program from the ground up.

• Proficiency in using reporting tools like Omni Analytics.

🏝️ Benefits

• Health Care Plan (Medical, Dental & Vision)

• 401K with 3% Contribution

• Pre-IPO Stock Options

• At least 12 Public Holidays

• Flexible Time Off