Media Buyer – Meta Ads, Tracking

This is a fully remote position, open to applicants in Mexico, +10 more countries.

📋 Description

• Develop, launch, and optimize Meta campaigns across various client accounts.

• Take full responsibility for tracking processes from start to finish, including pixels, conversion events, and CAPI.

• Compile and deliver weekly performance reports to clients.

• Participate in client calls during U.S. Eastern Time hours and present results personally.

• Proactively identify trends, issues, and growth opportunities before they are raised by others.

• Convert account data into actionable insights for GMs and creative strategy.

• Collaborate with GMs to link creative performance with media buying strategies.

⛳️ Requirements

• Minimum of 2 years managing Meta accounts with a spend of $100K+ per month.

• Hands-on experience with pixel and conversion event setup, executed personally (CAPI knowledge is a significant advantage).

• A solid understanding of when to utilize ABO, CBO, or Advantage+, and the reasoning behind each choice.

• Strong analytical capabilities: able to use CPM, CTR, CVR, CPA, and ROAS to troubleshoot account issues.

• Comfortable presenting numerical data and addressing detailed inquiries during live client calls.

• Proficient in spoken and written English.

• Experience with information products or course funnels is a bonus.

• Agency experience managing multiple accounts simultaneously is a bonus.

🏝️ Benefits

• Fully remote contractor position.

• Genuine ownership of high-spend accounts, with your decisions reflected in the results.

• Close collaboration with GMs and creative strategists within a distributed team.