Senior Manager, GEO/SEO

This is a fully remote position, open to applicants in Europe.

📋 Description

• Take charge of Hostaway’s global GEO and SEO strategy, roadmap, and performance to boost revenue from organic demand.

• Develop dashboards, reporting tools, playbooks, and processes that link AI and search performance to engagement, pipeline, and revenue.

• Collaborate with Content and Product Marketing to design targeted campaigns that cater to the needs of Hostaway buyers across various regions.

• Establish programs to enhance Hostaway’s visibility, citations, and recommendations on AI/LLM topics, prompts, queries, and buyer inquiries throughout the sales funnel.

• Identify key third-party sources, publications, communities, and platforms, and secure content placements.

• Manage technical SEO and AI discoverability, focusing on structured data, entity optimization, crawlability, indexation, internal linking, and site architecture.

• Conduct experiments to enhance AI visibility and organic performance, translating findings into repeatable best practices.

• Oversee and advance the GEO/SEO technology stack by tracking emerging technologies, testing them, and suggesting implementations.

• Work closely with the Content, Product Marketing, Web, Demand Generation, Communications, and Analytics teams.

⛳️ Requirements

• A minimum of 5 years of experience in GEO/SEO, organic growth, search strategy, or a related field.

• Practical expertise in technical optimization, content strategy, structured data, entity optimization, and measurement.

• Comprehensive understanding of AI-driven buyer discovery, research, evaluation, traditional search, and generative search.

• Capability to assess AI mentions, citations, share of voice, prompt performance, competitive visibility, and downstream business outcomes.

• Familiarity with tools such as Semrush, Ahrefs, Peec, Conductor, Google Search Console, GA4, or similar platforms.

• A data-driven mindset for identifying opportunities, forming hypotheses, conducting experiments, and enhancing performance.

• Regular utilization of AI for research, analysis, optimization, experimentation, and execution.

• Experience working collaboratively with Content, Product Marketing, Web, Demand Generation, Communications, and Analytics.

• Ability to navigate effectively through ambiguity and adapt to evolving GEO/SEO best practices.

• Must be located within Europe.

• Recent direct experience leading SEO/GEO for a B2B SaaS company is required in the application questions.

🏝️ Benefits

• Competitive compensation aligned with market rates in the applicant's country.

• 100% remote work from anywhere within your country of residence.

• Valuable stock options.

• Opportunities for learning and development.

• Career advancement prospects.

• Annual paid leave, with amounts varying by country and contract-specific norms.

• Country-specific benefits such as health insurance and pensions where customary.

• A dynamic, diverse, and international team culture.