Senior Integrated Campaign Manager

This is a fully remote position, open to applicants in United States, +1 more country.

📋 Description

• Design and oversee multi-channel, full-funnel campaigns aligned with Feedzai’s strategic go-to-market initiatives and growth objectives

• Convert business priorities into campaign objectives, target audiences, messaging, buyer journeys, market strategies, and success metrics

• Coordinate efforts among Product Marketing, Digital, Content, Communications, Creative, Regional Marketing, Partner Marketing, ADR, and Sales teams

• Identify and address gaps in audience insight, market intelligence, positioning, product readiness, or sales follow-up

• Collaborate with Product Marketing to create distinct full-funnel messaging

• Track campaign, lead, and pipeline performance, optimizing messaging, targeting, channels, and follow-up actions

• Develop campaign enablement tools for Sales and ADR teams

• Facilitate campaign reviews, articulating performance insights, learnings, risks, recommendations, and subsequent steps

• Manage multiple complex campaigns while ensuring structure, accountability, and progress

⛳️ Requirements

• 8–10+ years of experience in B2B marketing

• Extensive experience in leading integrated or demand generation campaigns within SaaS, fintech, or enterprise technology

• Capability to translate business priorities into quantifiable full-funnel campaign strategies that enhance pipeline and revenue

• Profound understanding of audience segmentation, ideal customer profiles, positioning, buyer journeys, demand generation, and pipeline acceleration

• Strong cross-functional leadership and stakeholder management abilities

• Proficient in project and program management

• Possess executive presence and excellent communication skills

• Ability to assess campaign and pipeline performance and convert insights into actionable strategies

• Strong marketing acumen with the ability to recognize gaps and maintain workflow

• Self-motivated individual with a proactive approach who excels in fast-paced, dynamic environments

• Experience in B2B SaaS, fintech, fraud prevention, financial crime, payments, banking technology, or enterprise financial services is highly preferred

🏝️ Benefits

• Training, connections, and personalized time with your manager during the first 30 days

• Virtual or onsite colleague shadowing based on work location

• Access to comprehensive company and team information throughout the onboarding process

• Equal Opportunity Employer