Senior Influencer Partnership Manager – Powertool Brand

This is a fully remote position, open to applicants in Brazil, +5 more countries.

📋 Description

• Create and take charge of the influencer marketing strategy that aligns with the company's growth and branding goals.

• Identify, research, engage, and cultivate relationships with pertinent influencers, creators, and brand ambassadors.

• Manage the entire partnership lifecycle, from outreach and negotiations to campaign execution, relationship management, and performance assessment.

• Establish and nurture a robust creator network, fostering long-term partnerships.

• Oversee influencer campaigns, including deliverables, timelines, agreements, and brand consistency.

• Monitor campaign performance metrics, such as reach, engagement, conversions, customer acquisition cost (CAC), and attributed revenue.

• Utilize platforms like Influencers Hero, Trybe, or similar tools for discovering creators, outreach, campaign management, and reporting.

• Work in conjunction with marketing teams on paid social, organic marketing, and overall brand strategy.

• Develop processes, pinpoint areas for improvement, and contribute to building and leading the influencer marketing function.

• Potential to advance to a Head of Influencer Marketing role.

⛳️ Requirements

• Required experience in DTC/eCommerce with established seven-figure brands.

• Demonstrated ability in managing influencer marketing, creator partnerships, or influencer acquisition at a strategic level.

• Proven track record of independently managing influencer campaigns and partnership pipelines from inception to completion.

• In-depth knowledge of the DTC ecosystem, encompassing customer acquisition, brand awareness, conversion, and performance-driven marketing.

• Experience in negotiating influencer agreements, managing budgets, and fostering long-term relationships with creators.

• Familiarity with influencer marketing platforms such as Influencers Hero, Trybe, or similar tools.

• Strong analytical skills with the capability to assess influencer performance beyond superficial metrics.

• Exceptional communication, negotiation, and relationship-building abilities.

• Capacity to work autonomously, take initiative, and develop processes without constant oversight.

• Proficient in English communication.

• Must be available during EU working hours.

• Nice to have: experience in establishing an influencer marketing department or creator partnership function from the ground up.

• Nice to have: familiarity with affiliate marketing, ambassador programs, user-generated content (UGC), and creator-led acquisition.

• Nice to have: experience working with paid media teams to transform influencer-generated content into performance marketing assets.

• Nice to have: previous experience in a leadership role or managing external agencies and freelancers.

🏝️ Benefits

• Competitive salary based on location and experience.

• Performance bonuses linked to launch KPIs.

• Fully remote working arrangement.

• Flexible working hours with availability during US/UK time overlap.

• Direct engagement and collaboration with the founder.

• Significant ownership and autonomy in your role.

• A dynamic environment where execution and impact are clearly visible.

• Potential career path towards Head of Operations as the company expands.

• Possible additional long-term incentives for exceptional performers who establish themselves in the role.