Senior Growth Marketing Manager

This is a fully remote position, open to applicants in Illinois, +1 more state.

📋 Description

• Create and implement marketing strategies that align with growth, pipeline, brand, and commercial goals.

• Recognize potential growth areas and propose strategic, innovative, and data-focused concepts.

• Convert business objectives into marketing strategies with clear, quantifiable targets and results.

• Oversee campaigns from strategic planning to execution, evaluation, and enhancement.

• Enhance performance across digital platforms including website, email marketing, social media, paid media, and other channels.

• Lead demand generation strategy to attract and convert qualified leads, fostering top-of-funnel expansion.

• Create and implement initiatives that increase brand awareness, engagement, and Marketing Qualified Leads.

• Collaborate with Sales and Legal Engineering to synchronize marketing efforts with pipeline and revenue objectives.

• Develop and refine content for websites, blogs, emails, social media, advertisements, sales materials, and other client-facing resources.

• Simplify intricate product, AI, and legal technology topics into clear messaging suitable for law firm audiences.

• Define Newcode’s market positioning, messaging, brand voice, and visual representation.

• Manage website content, messaging, landing pages, SEO, email automation, audience segmentation, and lead nurturing strategies.

• Direct marketing strategy and execution for conferences, trade shows, customer events, webinars, and field marketing projects.

• Monitor the performance and return on investment of events.

• Set, track, and report on marketing KPIs, providing actionable insights to leadership.

• Establish a framework for testing, learning, and continuous improvement across marketing activities.

⛳️ Requirements

• Over 5 years of experience in marketing, ideally within an AI or tech startup environment.

• More than 5 years of experience in the AI or legal tech sector.

• Familiarity with marketing platforms such as HubSpot is advantageous.

• Applicants must have authorization to work in the relevant country without requiring employer sponsorship.

🏝️ Benefits

• Culture of trust and excellence: Join a team that emphasizes reliability, respect, and initiative, where every contribution is valued and diversity fuels creativity.

• Collaborative environment: Engage with talented, motivated colleagues on cutting-edge legal engineering solutions that make a real difference.

• Growth and ownership: Define your role as we expand. Take charge and influence outcomes from the beginning of your journey.

• Inclusive culture of excellence and trust: We acknowledge initiative, respect, integrity, and teamwork, and are dedicated to building a diverse, global team. Your enthusiasm, curiosity, and ideas are more significant than your background.