Senior Field Marketing Analyst

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Take charge of the planning, development, and execution of all marketing initiatives throughout Brazil via resellers and distributors.

• Collaborate with Brazil's sales leadership to create a marketing strategy that aligns with regional revenue objectives.

• Implement digital campaigns, manage social media, organize webcasts, events, and public relations efforts.

• Create and execute integrated marketing strategies with partners and distributors, focusing on partner recruitment, enablement, and demand generation.

• Oversee the comprehensive planning and execution of both partner-led and SonicWall-led field events, including industry conferences and webinars.

• Convert sales pipeline requirements and business priorities into targeted marketing actions that foster revenue growth.

• Work with subject matter experts to adapt content and messaging for the Brazilian market.

• Monitor, analyze, and report on activity performance, marketing return on investment, and contributions to the sales pipeline.

• Manage budget execution in alignment with regional strategies.

• Coordinate public relations and outreach efforts within the local market.

⛳️ Requirements

• At least 3 years of experience in B2B marketing, preferably including channel/partner marketing and familiarity with IT security or enterprise technology.

• Demonstrated success in planning and executing events, both in-person and virtual.

• Practical experience with marketing automation tools such as HubSpot or similar, Salesforce, and design software.

• Strong analytical abilities and the capability to transform data into actionable insights.

• Excellent communication skills and adept at managing stakeholder relationships.

• Outstanding written Portuguese at a native level, with proficiency in grammar, spelling, and style; capable of reviewing, correcting, and enhancing translated content to meet publication standards.

• Deep understanding of linguistic nuances and cultural adaptations for Brazilian audiences.

• Proven track record of managing external agencies.

• Portuguese: Native

• English: Fluent

• Spanish: Beneficial for regional communication across LATAM

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunities for professional development and career advancement.

• Flexible working arrangements to enhance work-life balance.

• Comprehensive health and wellness programs.